Make Web Experiences Personal: Use AI to Inject Relevance into Every Interaction

Presented by

Simon Langevin, Product Manager, Coveo

About this talk

Manually personalizing your digital experience for every website visitor is near impossible. Having your team track, update, and deliver the most relevant content, the moment it’s needed, is just not feasible. This approach can lead to inconsistent and unreliable experiences for customers, places unnecessary burdens on marketing and web teams, and significantly increases cost of operation. Smarter, automated, and more scalable technologies are necessary to both satisfy today’s relevance-seeking customers and stay ahead of competition. This webinar reveals best practices on how to inject relevance and personalization into your website experience. We’ll demonstrate how companies are using AI-powered search and recommendations to leverage the intent and information behind every touch point of the web journey to drive contextual and personalized experiences that: -Increase conversion rates by providing relevant search results -Increase website engagement through proactive recommendations -Drive higher customer lifetime value -Empower your marketing team with insights on your visitors’ content consumption and trends You’ll also get a peek at AI-powered strategies that pacesetter companies are using to deliver relevance at every touchpoint.

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As the pioneers of cloud-based AI-powered search and recommendations, we have always been driven by making the lives of our customers easier and the relationship with their customers more meaningful. Our mission is to transform your business by helping your organization to deliver more personalized experiences at scale, by ensuring that every customer, partner and employee has contextually relevant information at every touchpoint of their journey.