Jonathon Gordon, Directing Analyst, Expert Market Insight and Leith Welsford, Solutions Architect, Allot Communications
Intensified competition and increasing user demand for value-added services are making business tougher than ever for CSPs. Combined with challenging usage trends and sustained pressure on margins, CSPs are operating in an increasingly testing environment. For example, in emerging markets, between 75% and almost 99% of subscriptions are prepaid, the ARPU is very low and usually does not rise beyond $5 per month .
To respond to these challenges and increase their revenue, CSPs must create new monetization opportunities. In spite of the highly competitive landscape, developing countries currently still offer the biggest opportunities for mobile and converged operators to grow their profitability by increasing ARPU and reducing OPEX and CAPEX. Allot Communications will share field-proven use cases that cover Policy Control & Charging, Security and Analytics solutions in such emerging markets. In this webinar, you will learn how you can increase your revenue in these markets by monetizing your network assets. Find out how one CSP in particular achieved great growth results by deploying one of these use cases.
Join us to discover:
• What opportunities and challenges for your business are typical in emerging markets?
• How you can address them and benefit from them?
• What assets, products and services are most in demand in these territories?
• How telcos' network assets can be best monetized in developing countries?