Maximizing Profitability by Monetizing Network Assets in Emerging Markets

Presented by

Jonathon Gordon, Directing Analyst, Expert Market Insight and Leith Welsford, Solutions Architect, Allot Communications

About this talk

Intensified competition and increasing user demand for value-added services are making business tougher than ever for CSPs. Combined with challenging usage trends and sustained pressure on margins, CSPs are operating in an increasingly testing environment. For example, in emerging markets, between 75% and almost 99% of subscriptions are prepaid, the ARPU is very low and usually does not rise beyond $5 per month . To respond to these challenges and increase their revenue, CSPs must create new monetization opportunities. In spite of the highly competitive landscape, developing countries currently still offer the biggest opportunities for mobile and converged operators to grow their profitability by increasing ARPU and reducing OPEX and CAPEX. Allot Communications will share field-proven use cases that cover Policy Control & Charging, Security and Analytics solutions in such emerging markets. In this webinar, you will learn how you can increase your revenue in these markets by monetizing your network assets. Find out how one CSP in particular achieved great growth results by deploying one of these use cases. Join us to discover: • What opportunities and challenges for your business are typical in emerging markets? • How you can address them and benefit from them? • What assets, products and services are most in demand in these territories? • How telcos' network assets can be best monetized in developing countries?

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Learn how to provide security and monetization solutions that enable service providers to protect and personalize the digital experience. Allot’s flexible and highly scalable service delivery framework leverages the intelligence in data networks enabling service providers to get closer to their customers; to safeguard network assets and users; and to accelerate time-to-revenue for value-added services. We employ innovative technology, proven know-how and a collaborative approach to provide the right solution for every network environment. Allot solutions are currently deployed at 5 of the top 10 global mobile operators and in thousands of CSP and enterprise networks worldwide. For more information, please visit