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SEO for Local Business

Join us as we discuss an SEO strategy that can help local businesses drive customers from the web.
Recorded May 25 2016 46 mins
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Presented by
Eugene Farber, SEO Manager at Vivial
Presentation preview: SEO for Local Business

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  • Website Fundamentals - Attract more customers to your local business Recorded: Mar 6 2017 40 mins
    Todd Renard, Vice President of Digital Product Development at Vivial
    The fundamental information you need:
    - Mistakes to avoid
    - Optimizing for SEO
    - Website examples
    - How to build an effective website affordably
    - Best practices for websites
    - and more!

    Presented by Vivial’s Vice President of Digital Product Development, Todd Renard
  • Facebook Marketing Strategies Recorded: Oct 13 2016 49 mins
    Catherine Schutten, Sr. Marketing Manager
    Drive sales and reach customers interested in products and services you offer with the Facebook marketing strategies covered in this webinar.

    Marketing your business on Facebook is an incredibly efficient way to reach customers.

    With a few Facebook marketing strategies, you can reach local people interested in your business and increase sales.

    This 45-minute free webinar will cover:

    ✔ Creating a Facebook Page that attracts customers
    ✔ Marketing your business to new audiences on Facebook
    ✔ Ads that drive sales

    Register today for this webinar and start using the social media network to reach more local customers.
  • Local Search: Boost your ranking on search engines like Google, Yahoo and Bing Recorded: Sep 29 2016 35 mins
    Eugene Farber, SEO Manager at Vivial
    An effective local search strategy will help your business show up the very moment potential customers are searching for products or services you offer.

    This webinar will show you how to increase your ranking and visibility on search engines, so you can bring in more customers.

    Topics covered:
    • Algorithm updates you need to know
    • How to set yourself apart on mobile devices
    • Free tools you can use to increase your Google ranking
    • Q&A session with Eugene Farber, Google AdWords Certified Manager
  • Search Engine Marketing: Get in Front of Customers Ready to Purchase Recorded: Sep 8 2016 34 mins
    Shannon Myers, Director of Product Marketing at Vivial
    Search engine marketing (SEM) is a highly effective internet marketing strategy because it showcases your business to customers at the very moment they’re searching for products/services you offer search engines, such as Google.

    Register today for this 45-minute webinar and you’ll learn how to:
    -- Select high-impact keywords
    -- Target by city or region — or a set distance from your store
    -- Types of ad campaigns
    -- Get the most out of your budget

    Whether you want to increase phone calls or drive in-store visits, search engine marketing is a great way to stand out in a competitive marketplace — while also giving you the flexibility and accountability you need from a paid advertising channel.
  • Google for Local Business: Give Your Business a Competitive Advantage Recorded: Jul 14 2016 48 mins
    Shannon Myers, Director of Product Marketing at Viival
    Google offers products (many of which are free) that you can use to capture the attention of consumers who look online for products and services.

    Whether you are a Google pro or a novice who wants to begin building your online presence, this Vivial webinar will provide you with the information you need to create a strategy to meet your goals.

    Join us for this free 45-minute webinar and you will learn:

    -Why Google is important for your business
    -Quick tips and strategies for growth
    -How other businesses use Google
    -Key takeaways from last year’s algorithm changes

    Register today and you’ll walk away with a strategy that you can use to give your business a competitive advantage.
  • Facebook for Small Business Recorded: Jun 23 2016 56 mins
    Shannon Wilber, Director of Social Reputation Management at Vivial
    Reach more customers on this popular social media network

    As businesses compete for limited space on Facebook, it's become harder and harder to reach customers without paying for them -- a huge frustration if you've spent a lot of time building up your followers.

    The good news is that there are ways that you can increase the reach of your posts, you just need to understand a few things about Facebook so your posts comply.

    This 45-minute free webinar will cover:
    Deconstructing Facebook’s News Feed algorithm
    • What and when to post to maximize your reach
    • Mobile marketing on Facebook
    • Creating effective ads that convert

    Register today for this webinar and start using the social media network to reach more local customers.
  • Google Presents: Local Search Strategies Recorded: Jun 9 2016 45 mins
    Susana Zialcita, Strategic Partner Manager, Google Partners
    GUEST HOST: Google's Susana Zialcita

    Register today for this exclusive webinar, presented by Susana Zialcita from Google, and learn how you can use local search marketing to be discovered by customers who are ready to take action.

    This 45-minute webinar will cover:

    — How to reach customers on mobile devices
    — Tips to optimize your local search advertising campaigns
    — Ways you can positively influence purchase decisions
    — 15-minute Q&A session

    Register today and learn how your local business can use online marketing to drive phone calls and reach customers ready to take action.
  • SEO for Local Business Recorded: May 25 2016 46 mins
    Eugene Farber, SEO Manager at Vivial
    Join us as we discuss an SEO strategy that can help local businesses drive customers from the web.
  • Email Marketing for Local Business Recorded: May 12 2016 47 mins
    Josh Melzer, Head of Digital Marketing at LocalVox/Berry
    Drive more sales with our design tips, best practices and growth ideas.

    Email is one of the most powerful digital marketing tools that a local business can use to turn casual shoppers into lifelong loyal customers.

    In addition to giving you direct access to customers, email marketing has a high return on investment (for every $1 you spend on email marketing, you’ll see a return of $44.25).

    Join us for this 45-minute webinar and you’ll learn:

    -- The primary elements of successful email marketing campaigns
    -- Creating emails that get opened (and responded to)
    -- Ways to grow your list of email marketing recipients
    -- The best times/days to launch campaigns

    By the end of this webinar, you’ll be equipped with actionable email marketing strategies that will help your local business take people go from inbox to in-store sales. Register today!
Increase your business's visibility with local marketing
Vivial's mission is to help you grow your business, whether that is with our easy-to-use and affordable local online marketing technology or a custom marketing campaign that we create, implement and monitor for you.

With either option, a dedicated Account Coordinator will be there to answer questions, guide your campaign and oversee your marketing strategy. Our turn-key solutions let our customers get back to running their business while we work behind the scenes to get them results.

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  • Title: SEO for Local Business
  • Live at: May 25 2016 7:00 pm
  • Presented by: Eugene Farber, SEO Manager at Vivial
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