Marketing surrounding online sports betting is a constantly evolving landscape. From licensing to the review of advertising language and prohibited phrases, the U.S. has seen many different approaches to this area. Can the industry successfully regulate itself or will regulators need to step in to police the market? Are the recent fines levied in Ohio a sign of a changing regulatory perspective? Will there be a ripple effect in other regulated jurisdictions where previously regulation on marketing was light-touch? Hear from experts in the industry discuss their thoughts on the future of marketing regulation in the U.S.