What Is Smarketing® ? And Why Do We Need It ?

This talk is aimed at senior sales and marketing leaders and their C-suite executives.
It outlines the research-based reasons that sales & marketing alignment is important and spells out the QUANTIFIED business benefits.
More importantly, it offers a structured method to MEASURE that alignment in your organization and how to EXECUTE it.
There is an opportunity for Q&A at the end.

Use this opportunity to hear directly from a world leader in this space. Register now.

For sales and marketing executives and CxOs:
LinkedIn just released its global research report ino sales & marketing alignment. The findings are compelling"
- Lack of sales & marketing alignment represents a cost to business of US$ 1 trillion in the USA alone
- Businesses know that sales & marketing alignment is important
- Yet they don't know how to achieve it, or to measure it

In this webcast Peter Strohkorb, international expert on sales & marketing alignment, will present the report findings and add his own perspective on the problem and on how to overcome it. Plus, a Q&A opportunity for you to ask Peter your own questions.

Register now and receive a free copy of the LinkedIn report !

For business owners, sales, marketing or customer experience executives, or senior executive leaders:
Grab this opportunity to ask your own business questions to Peter Strohkorb, the international author, speaker, mentor and expert on sales & marketing, customer experience and social selling.
No holds barred, Peter will give you quality, high value answers.
And as an extra bonus Peter offers you the opportunity to a 15 minute private phone session with him.
Book your private 1-on-1 call with Peter now in the survey section of the BrightTalk registration page for this webcast.

According to Gartner, 89 percent of CMOs want to differentiate their organizations through superior customer experience.
But how do we get there ?
What works, what doesn't ? How can we get there successfully ?
This webinar will address these matters and others in plain, actionable English. Well worth watching.

To be very clear: any 433% improvement result is unusual.
But it shows just how powerful it is when your Marketing and Sales teams work together effectively.
See the CEO talk about how his company achieved this fantastic result.

Sales Enablement has traditionally been a technology-focused matter. But what about the people ? What about the customer ?
This webinar explores how customer centricity can make an excellent sales enablement tool and offers tips and tricks on how to avoid the pitfalls.
Well worth watching.

Peter Strohkorb talks about why Smarketing® is important to business performance,the 7 most common mistakes in Sales & Marketing Alignment, and how to avoid them.

In this webcast internationally acclaimed Smarketing® expert Peter Strohkorb explains what Smarketing® is and what it achieves.

Account-Based Marketing is a hot subject at the moment.
What is it ? How does it work ? And what does it do ?
Come join international CX and Smarketing expert Peter Strohkorb to find out and to have your questions answered.

A quick introduction video on how to boost sales results through Smarketing® and Peter Strohkorb's sales and marketing collaboration and customer centricity program 'The OneTEAM Method'.

We have been talking about Sales & Marketing Alignment for for a long time, yet we STILL see the same seven mistakes being made.
This webcast describes all 7 mistakes and offers a solution to each.
Highly informative and engaging. RECOMMENDED !