UNDERSTANDING THE REAL IMPACT OF SALES & MARKETING MISALIGNMENT

Presented by

Peter Strohkorb, CEO of Peter Strohkorb Advisory, and Sales Acceleration Specialist

About this talk

Marketing serves two customers. The external customer and the internal customer or sales organization. Alignment with the internal customer is just as important to revenue success. Research has shown that revenues are positively impacted when marketing improves their alignment with sales. Join industry leaders to weigh into this highly contested area that affects revenue growth in what will likely be a heated exchange of insights focusing on determining the effects of marketing and sales misalignment.

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For B2B Business Owners and Sales Leaders who want to boost Sales Results in 2020 and beyond. For more information on effective Sales Acceleration and Customer Intelligence programs visit https://peterstrohkorb.com