Localization: The Ultimate Personalization

Presented by

Heidi Lorenzen, CMO, Cloudwords

About this talk

Driving engagement and loyalty with customers around the world is more complex than ever. One thing is simple, though: speaking a customer's language is the most fundamental element of personalized -- and therefore effective -- communication. Since it's more urgent than ever to get great at delivering all the right content, to all your audiences, in all the languages they speak, how do you do it right? This webinar will provide a primer on how global marketers today can localize to personalize more easily than previously possible.

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