Name: Building Cyber Resilience for Today and Tomorrow: Before, During, and After an Attack
Start: 2025-04-23T16:00:00Z
End: 2025-04-23T16:00:38.000Z
Location: BrightTALK

Pure Storage (NYSE:  PSTG) accelerates possible, transforming businesses in ways previously unimagined. The company's disruptive, software-driven storage technology combined with a customer-friendly business model drives business and IT transformation for customers through dramatic increases in performance and efficiency at lower costs. Visit www.purestorage.com to learn more.

Is your VMware environment meeting the demands of scale, agility, and efficient management?

Join our experts Nelson Elam, Senior Technical Product Specialist and Johannes Geissler, Principal Technologist for a deep-dive TechTalk exploring the latest Pure Storage VMware advancements, including practical demos.

Here’s what’s in store:
- Discover how NFS datastores deliver true VM-level granular control.
- Get hands on with SLA-based provisioning, natively in VMware, for seamless management across all your arrays.
- Learn how Pure Fusion™ integration empowers unified automation and rapid modernization.

VMware and Storage: NFS Datastores Deep Dive and Pure Fleet Integration

Manually managed infrastructure and workflows are quickly becoming part of legacy IT operations. Automation has moved to the forefront and Pure is bringing technical innovation to every product in our portfolio. These expert-led demonstrations will show you how Pure’s Enterprise Data Cloud (EDC) brings order to complex infrastructure with real automation; policy-driven, telemetry-aware, and built for compliance and resiliency. First, we’ll show you how AI Copilot assists in automating workflows across block, file, and object storage like its second nature. Then we’ll dive into Pure Fusion automation, where provisioning is based on your desired outcomes, and compliance and performance just work.

Key Takeaways:
- EDC turns storage into intelligent data management—breaking silos, automating control, and powering AI at enterprise scale.
- Pure’s workflow automation eliminates manual tasks with AI-driven, policy-based actions—boosting speed, consistency, and control across your data estate.
- Pure Fusion delivers self-service, outcome-based provisioning, so IT can move faster, scale effortlessly, and stay in control without complexity.

Accelerated Workflow Automation & the Enterprise Data Cloud

For only the second time ever, our host Andrew Miller is joined by a guest who doesn't work for Pure Storage—Hector "Sabu" Monsegur, former technical frontman of the infamous LulzSec hacking collective and now an internationally renowned, cybersecurity expert. He'll be joined by Pure Storage Technical Strategy Director Jason Walker for his deep knowledge of our recent cyber innovations, as well as his amazing 80s movie references.

We'll leverage Hector's unique perspective and Jason's expertise to discuss:
- The current cybersecurity landscape: What Hector is seeing in the wild and his perspective on making storage an active vs. passive component for both cyber recovery and cybersecurity.
- The Pure Storage cyber resilience strategy: How our platform helps you defend against threats and recover when needed with a focus on built-In security, connected detection, and dynamic response and recovery.
- New innovations and partnerships
- New Pure Storage integrations
- What’s next: A look ahead with Hector and Jason on what they see over the horizon, from the latest exfiltration tactics to the evolving impact of AI on the cyber landscape

Ransomware and Resilience Architectures: The Missing Link

Is your SQL Server environment prepared for disruption?

Join our TechTalk to discover how Chaos Engineering—alongside Pure Storage ActiveDR™—helps you uncover vulnerabilities and build a truly reliable disaster recovery strategy for database systems.

In this session, we’ll cover:
- How Chaos Engineering tests weaknesses in SQL Server and Pure Storage environments.
- How ActiveDR enables disaster recovery testing without risking downtime.
- Practical insights for boosting uptime, resilience, and peace of mind.

Chaos Engineering to Build Resilient Database Systems

In this webinar, Andy Gower, Director of Product and Solutions Marketing for Portworx by Pure Storage, discusses how to accelerate cloud migration with modern virtualization. Traditional virtualization is at a tipping point, with many customers looking to migrate or modernize their Virtual Machines (VMs) to Kubernetes due to rising costs and a desire for new application stacks.

Gower identifies three main challenges on the storage side when moving to VMs on Kubernetes:
1. Mature and scalable storage:** Portworx provides self-service access to high-performance storage for mission-critical VM workloads.
2. Data management:** Portworx offers an HCI-like experience for managing data from a single control panel, providing consistent day-zero, day-one, and day-two data services.
3. One workflow for containers and VMs:** Portworx helps customers manage applications across on-premises and public cloud environments with a single workflow.

Watch this session to get great insight and learn how Portworx by Pure Storage is delivering a single, modern, app platform for all workloads running anywhere.

Accelerate Cloud Migration with Modern Virtualization Anywhere

Infrastructure owners are constantly pushed to do more with less, but legacy storage eats time and budget like it’s a competitive sport. The Enterprise Data Cloud brings everything under one control plane, automating provisioning, protection, and scaling so operations stop feeling like a ticket factory. Policies handle the grunt work, cutting costs, reducing risk, and keeping governance in check without the clipboard brigade. The result: an agile, resilient foundation that keeps pace with business demands and data growth.

Key Takeaways:

- Kill the sprawl before it drains your budget: Unify silos, redundant copies, and vendors under one control plane that actually scales.
- Stop babysitting your infrastructure: Let policies handle provisioning, scaling, and recovery so your team can get back to work that matters.
- Make resilience part of the solution: Protection, recovery, and compliance stay on by default, no bolt-ons or panic drills required.
- Stay ready without constantly ripping and replacing your infrastructure: Add workloads, meet new demands, and roll in fresh tech without starting from scratch.

Get Ahead of Data Growth: Operational Efficiency with Enterprise Data Cloud

Have you ever heard that cloud isn’t a place but rather a strategy? Join us for this month’s Coffee Break as host Andrew Miller and JD Wallace (Principal Technologist Director and Pure Report Unplugged Co-host) explore the data center and cloud landscape, how the Pure Storage Enterprise Data Cloud (EDC) strategy is based on customer conversations and where we see the industry going.

We’ll cover:
- Challenges around data control, workload variability, and budget strain
- Transformation options for storage infrastructure, IT operations, dataset management, and more
- Why EDC isn’t something you buy but instead something we help you build
- Intelligent control plane (aka Pure Fusion™)—digging into the history behind fleet management, previous failed industry attempts, and how Pure Storage is building Pure Fusion for both today and tomorrow

We’ll also get practical, looking at capabilities around fleet and remote management, presets and workloads, compliance reporting and being compliant from Day 1, built-in cyber resilience, and workload orchestration.

Cloud - A Place or a Strategy? Unpacking the Pure Storage Enterprise Data Cloud

Scaling AI requires flexibility to get started but also completeness when deploying to production. 
Learn how to build high-performance AI pipelines with Pure Storage—integrating FlashBlade®, FlashArray™, and Portworx®. Join Field Solutions Architect Emir Biser and Principal Field Solutions Architect Ian Saunders as they share insights to guide your AI success.

 Together, they’ll cover:

● Designing and building high-performance, end-to-end AI data pipelines.
● Best practices for scaling AI workloads from experimentation to production, ensuring both flexibility during development and robustness during deployment.
● Strategies for helping organizations manage data as AI systems become production-ready, managing exponential growth while maintaining simplicity and efficiency.

From Data to Insight: Building End-to-end AI Pipelines with Pure Storage

For today’s CIOs and enterprise AI leaders, the path to meaningful AI outcomes doesn’t begin with algorithms—it begins with data. From model training to deployment at scale, the foundation of successful AI lies in how organizations manage, prepare, and govern their data.

Join executive leaders from Beyond.pl, NVIDIA, and Pure Storage for a strategic conversation on accelerating enterprise AI by addressing the most critical—and often underestimated—challenge: enterprise data readiness.

This session will explore:
● How to build a future-ready AI strategy rooted in trusted, governed, and accessible data
● The evolving role of CIOs and CDOs in enabling responsible AI across hybrid environments
● Data sovereignty, compliance, and ethical frameworks shaping AI adoption in regulated industries
● Real-world lessons from Beyond.pl on powering scalable and sustainable AI infrastructures such as their GPU-as-a-service facility in Poland. 
Whether you're piloting GenAI or scaling enterprise-wide initiatives, this webinar will provide actionable insights on aligning data, infrastructure, and governance to maximize business value from AI.

Enterprise AI Unlocked: High Performance Gains Through Innovations In Data Readiness & Ecosystem Integrations at Scale

Join us for a live demo of how Pure Storage enables enterprise AI at scale—without the complexity. See how Claude Model Context Protocol (MCP) and Pure Fusion™ come together to provision a 5TB ML training job in just 60 seconds—with a simple prompt.

Discover how to move from siloed systems to a unified data platform that’s ready for anything AI throws at you.
- Understand how data readiness, governance, and automation are critical to scaling enterprise AI.
- See how AI agents can trigger complex infrastructure tasks—fast, securely, and without storage expertise.
- Identify where you are across five stages of AI maturity and uncover the most impactful next step.
- Learn how an intelligent control plane and unified platform empower IT teams to support AI workloads at scale.

Automate AI Infrastructure with the Pure Storage Platform

Explore how Portworx® Enterprise 3.3 delivers modern virtualization capabilities at enterprise scale—seamlessly integrating VM workloads into your Red Hat OpenShift environment.

Whether you're running virtualized workloads on-premises or in the cloud, this session will show you how to harness OpenShift for modern, resilient VM deployments—delivering agility, efficiency, and enterprise-class reliability.

In this live technical demo, you’ll learn how to:
- Deploy and manage stateful VMs alongside containers on Red Hat OpenShift
- Leverage unified storage, replication, backup, and high availability using Portworx storage and data management capabilities
- Conduct a live migration of an application using a MongoDB VM
- Use real-world deployment scenarios and command-line walkthroughs to showcase the end-to-end architecture and operational flow

Modern Virtualization on OpenShift: Portworx for Enterprise-scale Workloads

AI is transforming industries, but many enterprises struggle with infrastructure that can't keep up.

Join our experts as they delve into how to prepare your storage infrastructure to meet the demands of AI workloads. Find out how to maximize performance, unify data, simplify management, and plan for unpredictable AI growth.

In this webinar, you'll learn how to:
- Keep GPUs fully utilized with a storage architecture optimized for throughput and efficiency
- Eliminate data silos to create a more connected, AI-ready pipeline
- Plan for AI’s unpredictable growth without over-provisioning or re-architecting

Is Your Data Infrastructure Ready for What’s Next in AI?

If the virtualization landscape has you feeling like you’re stuck in a meeting about TPS reports with eight different bosses, you’re not alone. With uncertainty around VMware’s future, many IT leaders are being asked what they’re doing with their virtualization strategy.

Join this satirical but serious TechTalk as we dust off the old “jump to conclusions” mat to explore the four most common “conclusions” enterprises are being asked to evaluate. We’ll cover:
- Staying on VMware - Sticking with the familiar, despite the licensing and support changes.
- Choosing a new hypervisor - Considering alternatives like Proxmox or AHV and their tradeoffs.
- Moving to the cloud - Running your VMs on hyperscale infrastructure like AWS or Azure.
- Modernizing with KubeVirt - Embracing a Kubernetes-native model that supports both VMs and containers.

What would you say your virtualization does here?

The cloud offers multiple paths for virtualization. But, which one is right for your organization? Whether you’re leveraging a managed service like Azure VMware Solution or using cloud native VMs, each approach has its trade-offs in cost, control, and complexity.

Discover how to modernize virtual environments in the cloud—in a way that works for you. Join Principal Technologist Valerie Harrison and Principal Technical Product Specialist Kyle Grossmiller as they break down the key differences between managed and DIY cloud virtualization and share how Pure Storage cloud solutions support both strategies.

Together, they’ll cover:

- Architectural trade-offs between managed services (e.g., Azure VMware Solution, AWS Elastic VMware Service) and native VMs in the cloud.
- How to optimize for costs and control with Pure Storage solutions with any cloud strategy.
- How Pure Storage enables flexible, scalable virtualization—no matter how you build in the cloud.

Virtualization in the Cloud: Managed, DIY, or Both?

Ransomware attacks are more relentless than ever—46% of organizations face attempted breaches at least once a month. The question isn’t if an attack will happen, but when. Is your data protection strategy strong enough to recover?

Discover how zero trust data resilience can safeguard your business against cyber threats. Alex Arcilla, Principal Analyst at Enterprise Strategy Group, now part of Omdia, will share insights from her latest technical review on building a cyber-resilient data strategy with Pure Storage and Veeam. She’ll be joined by Jason Walker, Technological Strategy Director, Cyber Resilience at Pure Storage, and Mark Polin, Senior  Solutions Architect, Product Management Alliances, at Veeam, to discuss how organizations can strengthen their defenses against ransomware and ensure rapid recovery.

Together, they’ll cover:

- The latest ransomware trends and their business impact
- Why zero trust is the foundation of modern data protection
- How Pure Storage and Veeam deliver end-to-end data immutability and rapid recovery
- Real-world case studies of organizations bouncing back after an attack
- Practical strategies to simplify backup and recovery—without adding complexity

Establishing Zero Trust Data Resilience with Pure Storage and Veeam

Ransomware attacks and large-scale IT disruptions are becoming more frequent, more complex, and more costly. Traditional backup alone can’t keep up. To maintain business continuity in the face of unpredictable threats, organizations need a layered data resilience strategy that leverages secure and resilient storage as a foundation.

Join Jason Walker, Technical Strategy Director at Pure Storage, to hear practical insights on how to prepare for and respond to today’s evolving cyber and disaster scenarios. The session will be hosted by Jason Langer, Senior Technical Evangelist at Pure Storage.

Preparing for the Next Attack: Building a Stronger Data Resilience Strategy

Cyberattacks demand resilient, automated recovery. This talk explores how layered resilience—built on immutable storage, secure replication, and intelligent automation—ensures data integrity and rapid recovery at any scale.

Discover how layered resilience eliminates recovery bottlenecks and defends against ransomware and insider threats by uniting security and data availability across your data estate.

Unbreakable Cyber Recovery: The Power of Layered Resilience

This month, host Andrew Miller invites SQL DBA and Microsoft MVP Anthony Nocentino (Senior Principal Field Solutions Architect at Pure Storage) to the virtual breakroom for the third time.
We’ll cover:
- The AI Shift into enterprise databases - Something many didn’t expect but makes sense once you dig into the reasons
- RAG architectures and relational databases - Exploring AI-ready, secure, and high-performance features
- Vector indexing in SQL Server 2025 and Oracle 23 AI - Real world reasons to use SQL Server (for instance) as a Vector Datastore
- FlashArray™ performance testing and data - So much performance for all workloads and especially databases. We’ll also share the results of recent performance testing from Pure Storage and its newest, fastest ever FlashArray - FlashArray//XL™ 170 R5

As always, we’ll keep it educational while exploring how Pure Storage offers capabilities and products that benefit you.

Database Performance Unleashed: Where AI and Enterprise Meet

GenAI promises to fundamentally change IT operations and help organizations increasingly leverage their data estate. AI can theoretically make IT more efficient, effective, scalable, correct and possibly cheaper even as our IT environments get more complex, distributed and dynamic. Most significantly, AI should be able to address challenges and solve IT problems that legacy solutions simply can’t figure out! Yet today’s GenAI is also nearing the peak of it’s broader business hype cycle. Many are starting to realize that the truly effective application of AI models (like LLM's) needs to be properly scoped, fenced and integrated.

Come to our practical review and discussion about the state of the art in AI for IT. We’ll examine how GenAI is already being applied productively within IT solutions for Storage and Data Protection. We’ll dive deeper into AI in IT storage and data protection operations:

- Machine Learning (ML) v GenAI vs agentic AI vs AGI - where is there real value?
- Good vs. Bad practical uses of GenAI for IT and their organizations - more than a chatbot, less than a human?
- How to leverage GenAI specifically within and for Storage and Data Protection?
- What is RAG and how might we best take advantage of it? 
- What to watch out for when deploying AI in data-centric operations - does AI know about IP, Privacy, Security and all the governance we care about?
- Is agentic AI going to someday replace IT?

Can You Trust the Machine? AI Best Practices for Storage & Security

Storage is one of the highest costs in IT environments today. Ironically as the unit cost of storage has decreased, the overall cost has increased due to the sheer volume of data companies create, process and analyse. If companies don’t manage the underlying storage of their data, they run the risk of data storage becoming the expensive answer to everything.

This session from industry thought leader Simon Ratcliffe will explore how we can choose and apply AI solutions to help optimise and secure underlying storage platforms. With so many AI options available, how do companies make the right choice? How do they avoid the solution becoming yet another disconnected part of our infrastructure ecosystem? Tune in to learn how to tackle these issues and much more.

Picking the Right Tool for Storage Management

In today's high-stakes digital landscape, organizations face unprecedented risks to their data assets, from sophisticated cyber-attacks to system failures and natural disasters. While most enterprises focus on backup systems and recovery protocols, the true foundation of effective disaster recovery lies in robust data governance – the systematic approach to managing data as a valuable business asset.

Many organizations struggle to implement effective data governance frameworks, grappling with data quality issues, inconsistent standards, and complex regulatory requirements. The ISO 8000 standard offers a comprehensive solution, providing internationally recognized data quality management principles that strengthen everyday operations and disaster recovery capabilities. This proven framework helps organizations maintain data accuracy, completeness, and consistency – critical elements that determine the success of any recovery effort.

In this session, Obukohwo Akpede shares key insights on leveraging ISO 8000 principles to build a bulletproof disaster recovery strategy that protects your critical data assets and ensures business continuity across your enterprise.

Key takeaways:
- Decode the essential components of a data governance framework that enhances recovery capabilities while meeting international quality standards.
- Learn practical techniques for implementing ISO 8000 principles to improve data quality and recovery readiness.
- Discover how to align your governance strategy with your organization's specific recovery objectives and risk tolerance.
- Gain insights into measuring and maintaining governance effectiveness through metrics and continuous improvement.
- Understand how to transform compliance requirements into operational advantages that strengthen your recovery position.

Data Governance as a Foundation for Disaster Recovery: An ISO 8000 Perspective

Tired of vendors ambulance-chasing when it comes to cyber resilience and ransomware? Seeing alarming cybersecurity news and wondering how it got so bad? Not sure what general defense principles you can use? Join us for Coffee Break with Andrew Miller, featuring returning guests Andy Stone, Pure Storage CTO and former white hat hacker and Jason Walker, Pure Storage Technical Strategy Director for Cyber Resilience. Together, they’ll tackle the latest in cyber resilience, cutting through the noise to share actionable insights and practical defense strategies. Andy will break down key cyber trends from 2024 and what to expect in 2025. Jason will showcase the latest Pure Storage innovations, partner updates, and new collaboration with Rubrik.

The Wide World of Cyber Resilience: A CISO’s Insights & 2025 Advances

Organizations everywhere are navigating an unprecedented surge in data complexity and volume that touches every aspect of their operations. As cyber threats evolve and regulatory landscapes shift, the integrity and availability of this data has become fundamental to business continuity. Organizations need storage and backup solutions that don't just protect data—they need strategies that transform data management into a competitive advantage.

The limitations of traditional storage and backup solutions are becoming increasingly apparent as companies face rising costs, operational inefficiencies, and heightened security risks. With ransomware threats escalating, compliance requirements tightening, and sustainability goals taking center stage, organizations must move beyond conventional approaches to data protection. Modern challenges demand transformative solutions that embrace hybrid cloud models, intelligent data tiering, and modernized backup architectures.

This session provides a practical roadmap for modernizing your storage environment and building a robust data protection framework that addresses today's challenges while preparing for tomorrow's demands.

Key Takeaways:
- Evaluate the impact of exponential data growth on your storage infrastructure and learn how to optimize for both efficiency and protection.
- Master hybrid cloud and intelligent data management strategies that reduce costs while enhancing data accessibility and security.
- Implement modern backup solutions that protect against ransomware through immutable storage and automated recovery workflows.
- Discover how DRaaS and advanced resilience strategies can minimize downtime while meeting compliance requirements.
- Build a strategic framework for assessing your current storage environment and prioritizing investments for future scalability.

Transformative Storage and Backup: Building Resilience in a Data-First World

Like the Prime Directive in Star Trek - the most important rule or law that must be followed above all others - organizations today require a core set of principles for managing and protecting their most valuable asset: data. Insofar as data is concerned, the prime directive means to find, clean, classify, protect, and contextualize it to mitigate data risks. Oh, and ensure it's backed up properly. Failure to do this could spell disaster.   

Historically, the absence of this prime directive has had catastrophic consequences. The 2008 financial crisis, for example, was significantly amplified by the widespread reliance on flawed data for risk assessment. Today, with the unprecedented volumes of data generated daily, the potential for similar or even greater failures looms large if proactive, data-centric strategies are not implemented.  

In this session, Michele Thomas (Managing Director and Co-Founder of TrustedTec) explores practical, actionable strategies for establishing and enforcing your data's prime directive.  

Join the session to learn:  
- The critical components of a modern data prime directive for your organization.  
- How to build strategies for data storage and backup to combat evolving cybersecurity threats.  
- The cybersecurity and AI challenges that can arise from the exponential growth of data.  
- How to transform raw data into actionable insights for strategic business advantage.  
And more...  
 

Meet the speaker 
Michele Thomas is a visionary leader, data evangelist, digital transformation trailblazer, disruptive thinker, savvy strategist, cybersecurity and identity and access management expert, and in the last decade has been a CISO, CIO, and CTO. She has 30+ years of experience in both the public and private sectors. Michele possesses a BA in Public Administration from George Mason University and a Masters in Public Administration from the Key Executive Leadership Program at American University. Michele and her family live in Maryland.

Data's Prime Directive: Navigating Storage, Backup, and Strategic Activation

The explosion of data and pursuit of high-performance computing are creating a shift in data storage and backup strategies, with immersion cooling at the forefront. This technology promises enhanced efficiency and a total reframing of data center thermodynamics. With immersion cooling, organizations can move past the traditional limits of air cooling - minimizing operational expenses and drastically reducing energy and water use, all while safeguarding the integrity and availability of critical data assets.

The shift to immersion-cooled storage and backup can seem challenging. But with the right support, undergoing this necessary transformation doesn’t need to be all that complex.

In this session, Stephen Zhao (Thermal Management Director – EMEA, BP Castrol) will share tried-and-tested strategies and best practices for designing resilient storage infrastructure with immersion cooling.

Join to explore: 
- Gain a comprehensive understanding of the core principles and transformative advantages of immersion cooling for high-density storage and backup architectures. 
- Identify and strategically mitigate the critical challenges associated with integrating immersion cooling into existing data center infrastructures. 
- Discover the impact of immersion cooling on energy efficiency, operational expenditures, and responsible use of resources. 
- Get insights and best practices from BP Castrol's immersion cooling deployments.  
And more... 
  
Meet the Speaker 
Stephen Zhao is the Thermal Management Director for EMEA in Castrol, where he leads the development of the liquid cooling business in Europe, the Middle East, and Africa. He has many years of experience in the energy industry and expertise in solutions for the data centre industry. He has also held roles in academia, government, and the non-profit sector. Stephen holds degrees from the University of Oxford and University of Toronto.

Bridging AI/HPC with Immersion: Transforming Storage and Data Backup Efficiency

Transformative Strategies for Storage Management and Data Backup

There is so much to consider in setting your cyber resilience strategy that it can be overwhelming even at a single point in time, much less how things change every day.

The key to getting on the right track is keeping things simple and planning for before, during, and after an attack. Get on board and walk through what to consider when building your cyber resilience strategy in all three phases.

Building Cyber Resilience for Today and Tomorrow: Before, During, and After an Attack

Cyber Resilience

Ransomware

Security

Business Continuity

Cyber Security

Cyber Attacks

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Building Cyber Resilience for Today and Tomorrow: Before, During, and After an Attack

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