Location-based Virtual Reality: Opportunities for Experiential Storyliving

Presented by

Maren Demant, Immersive Experience Designer

About this talk

The webinar will tackle the possibilities for brand communication with location-based Virtual Reality experiences. VR lets the consumer not just step inside the brands world but also feel, smell and touch. The presentation gives insights on VR theory with a focus on marketing and an overview on currents state of the technology.

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