[Live Panel] Augmented Reality in Business: Potential and Challenges

Presented by

Josh Downs, BrightTALK (moderator); Alice Bonasio, Tech Consultant; Max Dawes, Zappar & Mickael Jordan, Augment

About this talk

Augmented Reality in Business: Assessing the Potential This live panel will set the scene for augmented reality (AR) in business; what are the use cases? Who's beginning to adopt the technology? Where are we seeing success? The panel of experts will then discuss areas of growth and the challenges that lie ahead. The panelists will try to break through the surrounding hype and discuss in detail the true potential and challenges for AR when business look towards adoption. Featuring an industry-leading selection of Augmented reality experts: - Josh Downs, Community Manager, BrightTALK (Moderator) - Alice Bonasio, Technology Author and Journalist - Max Dawes, Partnerships & Marketing Director, Zappar - Mickael Jordan, Co-Founder & COO, Augment For more information on Alice Bonasio please visit: http://alicebonasio.com/vr-consultancy/

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