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Location-based Virtual Reality: Opportunities for Experiential Storyliving

The webinar will tackle the possibilities for brand communication with location-based Virtual Reality experiences. VR lets the consumer not just step inside the brands world but also feel, smell and touch. The presentation gives insights on VR theory with a focus on marketing and
an overview on currents state of the technology.
Recorded Nov 30 2016 27 mins
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Presented by
Maren Demant, Immersive Experience Designer
Presentation preview: Location-based Virtual Reality: Opportunities for Experiential Storyliving
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Virtual Reality

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    The virtual and augmented reality market is forecasted to grow from over $10.2B this year to $34.4B in global revenue by 2024 according to Artillery Intelligence. Venture Capitalists (VCs) traditionally look for hyper-scale opportunities within any market. So where are they looking to see this growth in virtual and augmented reality across, enterprise, consumer, media, advertising? Join the VR/AR Association’s Silicon Valley Chapter online event to hear from Mike Boland of Artillery Intelligence give a market opportunity overview and Silicon Valley VCs who will weigh in on where they are looking to place bets.



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  • Title: Location-based Virtual Reality: Opportunities for Experiential Storyliving
  • Live at: Nov 30 2016 12:00 pm
  • Presented by: Maren Demant, Immersive Experience Designer
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