The Why Before the Buy: Winning Customers with Search Engine Marketing
Jeff Chew - Jessie Hochhalter - Chris Hoag
About this talk
In a recent Thrive Analytics/YP study, The Why Before the Buy, we uncovered the “why” before consumers’ purchasing decisions. Now, we’re bringing those findings to you in a conversational, live webcast series, featuring a variety of guest experts who will use the results of the study and digital marketing best practices to teach you how to win more customers using search engine marketing.