Measuring Data Quality Return on Investment

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Presented by

Ankur Gupta, Director of Product Marketing at Collibra and William McKnight, President, McKnight Consulting Group

About this talk

Data Quality is an elusive subject that can defy measurement and yet be critical enough to derail any project, strategic initiative, or even a company. The data layer of an organization is a critical component because it is so easy to ignore the quality of that data or to make overly optimistic assumptions about its efficacy. Having Data Quality as a focus is a business philosophy that aligns strategy, business culture, company information, and technology in order to manage data to the benefit of the enterprise. It is a competitive strategy.
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Since 2008, Collibra has been uniting organizations by delivering trusted data for every use, for every user, and across every source. Our Data Intelligence Cloud brings brings a best-in-class catalog, flexible governance, automated lineage, continuous quality & observability, and built-in privacy to all your data, so you not only know what you have, you understand what it means and can be confident you’re using it in the right way. And no matter where your data is stored or who needs it, your team can easily access and always trust it. That’s why businesses of all sizes all around the world rely on Collibra to create the critical alignment that accelerates workflows and delivers better results faster. For more information, visit collibra.com.