Make the Pivot: Transform the Sales Kick-Off Experience

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Presented by

Barbara Giamanco, The Strategic Social Selling Expert with guests, Robert Ruelas, Christine Zmuda, & Erich Starrett

About this talk

Annual Sales Kick-Off events traditionally do two things: Focus the salesforce on priority initiatives and new revenue goals for the coming year. Celebrate the wins, accomplishment and learning from the prior year. Typically held in-person, often at a resort locale, these events provide an opportunity to mix business with celebration. But a 2020 disruption caused the need to pivot the offline sales event to a virtual experience in a hurry. The big question to answer – how to strategically pivot the experience at scale and still reap the benefits? In this session, our panel of corporate leaders will discuss: 1.A model for blending online with offline to pivot the Sales Kick-Off experience at scale. 2.The business benefits of making the pivot – financial, learning impact, employee experience and more. 3.Key strategies for creating a virtual experience as engaging and educational as when conducted offline. 4.Core learning from making the pivot – what worked, what didn’t, new opportunities to explore. 5.The panelist’s answer to the big question – knowing what you know now, would you go back to the way it was?

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