Stop Killing Deals - Episode 5 - Cognitive Biases with Howard Brown

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Presented by

George Bronten, The Sales Effectiveness & Tech Expert

About this talk

Howard is the founder and CEO of ringDNA. As a three-time entrepreneur and former clinical psychologist, he provides valuable insight into how cognitive biases affect sales professionals and customers. In this webinar series, we interview non-sales experts about fascinating topics and then explore insights and advice for salespeople, sales managers, and company leaders involved in complex B2B sales. Because HOW you sell matters!
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