Creating, keeping and growing your customer base starts with enabling your revenue-generating functions to know what to say, to whom to say it and how to efficiently run their sales cycle. Join Melissa Madian, The Sales Experience Expert, and her special guest Ashton Williams, Rising Star and Sales Enablement Manager at Ada, as they discuss emerging trends and techniques to empower your revenue-generating functions to close more business, faster, while also creating a fabulous experience that builds customers for life.
Topics include:
- Why it is key to empower all customer-facing functions and not just Sales.
- Emerging revenue enablement trends for 2021.
- Tips and techniques to make even the smallest of teams effective.