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In Lehman's Terms - Ep 8 - LinkedIn Video Strategies For Sales Conversations

In this episode we discuss Video Marketing Tips and Strategies for LinkedIn to improve sales conversations. We discuss LinkedIn Profiles with an emphasis on inbound and outbound video content. We also have a conversation with LinkedIn Expert Brynne Tillman
Recorded Aug 27 2021 31 mins
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Presented by
Doug Lehman, The Virtual Selling Video Expert
Presentation preview: In Lehman's Terms - Ep 8 - LinkedIn Video Strategies For Sales Conversations

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  • How Storytelling is the Key to a Great Sales Experience Oct 1 2021 6:00 am UTC 40 mins
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    Every great story has a hero who we want to see live “happily ever after.” If you are a salesperson, the story you tell needs to center on your customer as the hero; yet most salespeople make the story about themselves instead. Join Melissa Madian and special guest, author and screenwriter Svet Rouskov, as they discuss how the concepts of storytelling can be applied to create a memorable sales experience that makes your customer want to buy from you.

    You will learn:

    1. The fundamentals of telling an effective story.
    2. Tips and techniques that the pros of storytelling use to make a compelling, engaging story.
    3. How to apply these techniques to create a valuable sales experience for your customer.
  • Effective Negotiation for High Stakes Deals Oct 1 2021 4:00 am UTC 44 mins
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    Top performing salespeople understand that the ability to negotiate is key to maximizing profit for their organizations. In this webinar we will cover how to effectively plan for and execute on strategic negotiations in high stakes deals.

    You will learn:

    1.The different types of negotiation
    2.How to identify which type of negotiation is suitable for different situations
    3.An in-depth planning process for important negotiations
    4.How to effectively handle negotiations to achieve Win-Win outcomes
  • Flip Your Demo to Increase Win Rates! Oct 1 2021 3:00 am UTC 24 mins
    Julie Hansen, The Sales Presentation Expert
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  • Why ROI Selling doesn’t have to be hard Oct 1 2021 2:00 am UTC 49 mins
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    If you want to win deals quickly and at the right price, it’s essential to quantify the cost the buyer incurs with the status quo, and the value of moving to your solution. When you don’t present your value and ROI effectively, you will lose deals unnecessarily to no-decision, budget will be shifted to other projects or priorities, or you will only win with substantial discounts.
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    What You Will Learn
    In this session, we will explore the following topics about ROI selling:

    1. At what stages in the sales process can ROI quantification be most effective?
    2. When do you not need an ROI?
    3. What barriers prevent sales organizations from effectively adopting ROI selling?
    4. Which types of organizations tend to succeed in operationalizing ROI selling, and which ones do not?
    5. What are the negative effects of not employing value selling across a sales organization?
    5. How do you calculate an ROI in the most basic form?
    7. What are best practices in showing your ROI visually?

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    Whether you're a business development rep, sales manager, or CEO, you need a smart sales strategy for prospecting and lead conversion. Your business growth depends on it.

    But there's a part of that sales strategy you might be overlooking. That would be a mistake, as research about customer engagement suggests this could be the most important element in lead nurturing and sales acceleration. It's also an essential ingredient for building trust and getting the human factor into your cold calling.

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    -- How improving your questioning skills also improves your personal brand
    -- The questions you should always ask before you shift to pitch or presentations
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    Meet Brynne Tillman and Bill McCormick your hosts for "Making Sales Social"- find out what making sales social means to them and how they entered into the social selling world!
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    Episode 1 - How leveraging pre-recorded video content FAQ's, Video Case Studies and Virtual Speaking can improve sales performance and customer engagement.

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    See you every Friday at 9am EST.
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    ¨ Better position yourself to be the best you can be
    ¨ And most importantly, gain personal insight!

    Join me every Wednesday at 11:00 am CST on The Sales Experts Channel
We're working together to bring ideas and info to the sales community
New and on-demand content from dozens of global sales authors, speakers, researchers, coaches, trainers & thought leaders. If it's about selling, sales management or sales productivity, this channel is where you'll find it!

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  • Title: In Lehman's Terms - Ep 8 - LinkedIn Video Strategies For Sales Conversations
  • Live at: Aug 27 2021 4:00 pm
  • Presented by: Doug Lehman, The Virtual Selling Video Expert
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