Optimizing Your Subscription Business with Data-driven Insights

Presented by

Emma Clark, Sr Product Manager, Recurly

About this talk

Subscription management serves as the nexus for your most powerful business data: billing, marketing and customer events. This session will show you how to unlock the power of subscription data to speed business decisions, optimize revenue and improve customer lifetime value. Join subscription analytics expert, Emma Clark and learn: •The definitive list of KPIs for understanding subscription business health •How to identify key churn factors to improve customer loyalty •Best practices for optimizing plan performance and profits.

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Recurly delivers enterprise-class subscription management that cuts through the complexity of recurring billing to optimize and automate revenue growth.