Developing customer insight using mulitple channels
Chris Ford from Grass Roots willl outline and discuss the different ways in which organisations have been developing relevant, timely and personalised communication with their customers. He will explain how collecting and analysing data from these different sources can help to predict future behaviours and develop meaningful engagement programmes.
Recorded
Dec 15 2009
30 mins
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Presented by
Chris Ford - Head of Customer Strategy, Grass Roots
Chris Ford - Head of Customer Strategy, Grass Roots
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Developing customer insight using mulitple channels Recorded: Dec 15 2009 30 mins
Chris Ford - Head of Customer Strategy, Grass RootsChris Ford from Grass Roots willl outline and discuss the different ways in which organisations have been developing relevant, timely and personalised communication with their customers. He will explain how collecting and analysing data from these different sources can help to predict future behaviours and develop meaningful engagement programmes. -
Measuring RoI of Employee Recognition and Incentive programmes Recorded: Nov 23 2009 29 mins
Francis GossSo you believe in the power of incentives, but how do you structure them to deliver a measurable return on the investment? Benefit from the hints tips and real experiences of one of Grass Roots' incentive experts - Francis Goss -
If you build it, they will come....or will they? Recorded: Oct 21 2009 32 mins
Julie Yeardye - Grass RootsSo you've built your site, it looks good, reads well, but where are the vistiors?
Whatever your current role in the customer acquisition process, you will get some useful hints and tips on how to ensure your site is working effectively.
Engagment ideas for marketing, hr and operations executives
Grass Roots specialises in the provision of marketing, research and HR services.
These services help our clients engage with their Employees, Channel Partners, Customers and Prospects, to improve their business performance.
Various experts from Grass Roots share their experiences and their insights.
These services help our clients engage with their Employees, Channel Partners, Customers and Prospects, to improve their business performance.
Various experts from Grass Roots share their experiences and their insights.
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- Title: Developing customer insight using mulitple channels
- Live at: Dec 15 2009 2:00 pm
- Presented by: Chris Ford - Head of Customer Strategy, Grass Roots
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