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Exploring the Opportunities of Prescreen Marketing for Insurance Acquisition

Prescreen credit can help insurance marketers maximize the effectiveness of their acquisition campaigns by identifying the best prospects for your business based on their risk profile. Join us for this informative webinar as Senior Acquisition & Retention Consultant, Rick Schlegelmilch explores the unique opportunities presented by prescreen credit. Rick will also provide the latest updates on new and highly predictive scores and attributes available from LexisNexis Risk Solutions.
Live online Nov 30 5:00 pm UTC
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Presented by
Rick Schlegelmilch - Senior Acquisition & Retention Consultant, LexisNexis Risk Solutions
Presentation preview: Exploring the Opportunities of Prescreen Marketing for Insurance Acquisition
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    Samantha Chow - Senior Analyst Aite Group and Stephen Guerra, Director Acquisition & Retention LexisNexis Risk Solutions
    Reaching the right insurance prospects, at the right time should be easier than ever before. However, this is not necessarily the reality. Despite increased data resources and analytic capabilities, insurance marketers continue to struggle to sort the wheat from the chaff when it comes to lead quality. This was just one of the findings in a recent Aite Group industry report titled ‘Lead Generation in Insurance: In Search of the Golden Leads,’ authored by Senior Analyst Samantha Chow. During this webinar Chow will uncover the findings of her report with LexisNexis Risk Solutions and discuss some of the innovative solutions available today for insurance carriers.
  • Exploring the Opportunities of Prescreen Marketing for Insurance Acquisition Nov 30 2017 5:00 pm UTC 60 mins
    Rick Schlegelmilch - Senior Acquisition & Retention Consultant, LexisNexis Risk Solutions
    Prescreen credit can help insurance marketers maximize the effectiveness of their acquisition campaigns by identifying the best prospects for your business based on their risk profile. Join us for this informative webinar as Senior Acquisition & Retention Consultant, Rick Schlegelmilch explores the unique opportunities presented by prescreen credit. Rick will also provide the latest updates on new and highly predictive scores and attributes available from LexisNexis Risk Solutions.
  • Building Successful Collaboration Between Insurance Marketing & Underwriting Recorded: Nov 16 2017 40 mins
    Sandeep Kharidhi & Janelle Jenkins
    You know the old saying - marketing wants to write every prospect: meanwhile underwriting wants to reject every prospect. Insurance marketers exist in a challenging and dynamic environment - seeking to strike the elusive balance between sales quotas and underwriting expectation.
    Join us at this session to learn:
    •Key findings of our recent LexisNexis study of insurance marketers, underwriters and product managers from top personal lines carriers.
    •Unique insight into the opportunities that exist for greater collaboration throughout the policy life cycle.
  • The Customer Journey Has Changed: Are You Ready? Recorded: Jun 22 2017 26 mins
    Felipe Walker, Sr. Director and Ian Griffin, Manager LexisNexis Risk Solutions
    Insurers are missing key points within their policyholders lives that can impact risk and retention. There is a way to close that knowledge gap. To gain insight and take action on important changes within your policyholders’ lives. An Active Risk Management program. Join us as we discuss
    - Current statistics and trends that trigger your policyholders to shop and how you can get ahead of it
    - Events that can indicate your customer’s life and risk level is changing
    - Best practices for integrating an Active Risk Management program into your current workflow to continually monitor your book of business and alert you to key events
Data driven insight for insurance professionals
At LexisNexis Risk Solutions, we believe in the power of data and advanced analytics for better risk management. With over 40 years of expertise, we are the trusted data analytics provider for organizations seeking actionable insights to manage risks and improve results while upholding the highest standards for security and privacy. Headquartered in metro Atlanta USA, LexisNexis Risk Solutions serves customers in more than 100 countries and is part of RELX Group plc, a global provider of information and analytics for professional and business customers across industries. For more information, please visit www.lexisnexis.com/risk.

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  • Title: Exploring the Opportunities of Prescreen Marketing for Insurance Acquisition
  • Live at: Nov 30 2017 5:00 pm
  • Presented by: Rick Schlegelmilch - Senior Acquisition & Retention Consultant, LexisNexis Risk Solutions
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