Turning Your Contact Center into a Revenue Center

Presented by

Forrester & Verizon

About this talk

Top companies are revolutionizing their contact centers to prioritize revenue generation without compromising customer experience. Join Verizon’s Bob Schafer as he sits down with Seth Marrs, Principal Analyst at Forrester, to explore how it’s being done using simple yet powerful strategies. You’ll learn: Why contact centers are shifting their focus from cost reduction to revenue generation How to adjust metrics and KPIs to align with a revenue-focused model Strategies to identify and capitalize on prime sales opportunities during the buyer’s journey The role of AI, analytics, and digital marketing in driving qualified sales calls Best practices for optimizing agent training and coaching to maximize conversions Don't miss this opportunity to gain valuable insights and learn how you can help turn your contact center into a new avenue for revenue. Bob Schafer, Senior Marketing Manager, Verizon Seth Marrs, Principal Analyst, Forrester
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