A Strategic Approach to Selling Your IP in a Challenging Market

Presented by

Stephen Willis, Mike Nault and Matt Troyer, TAEUS International

About this talk

There have been many changes in the Intellectual Property transactions market recently, including economic conditions, which have created a more challenging situation for market participants, specifically sellers. In light of these changes, sellers must take a strategic and comprehensive approach to their market offers in order to ensure a successful outcome. During this webcast, the presenters will discuss some key strategies to facilitate a more efficient transaction, including: * Assess your IP portfolio relative to the competition * Identify prime licensing and sale candidates * Include supporting technical package * Set reasonable value expectations * Identify non-obvious acquirers/licensees * Utilize the right marketing channels to promote your offer Speakers: Stephen I. Willis, VP of IP Finance, TAEUS International Mr. Willis has extensive experience with the legal, economic and scientific or engineering aspects of the due diligence process. His expertise encompasses valuation and pricing, the management of IP and expert testimony. He has also negotiated and participated in the economic aspects of technology transfer and IP brokering transactions. Mike Nault, Engineering Program Manager, TAEUS International Mr. Nault manages Intellectual Property engineering projects for clients located in Japan, Korea, and Taiwan. He has managed worldwide product development teams and managed new-product startups in a variety of commercial settings. Matthew Troyer, VP of Online Innovations, TAEUS International Mr. Troyer develops and manages a suite of software applications for TAEUS including the Global Patent Syndicate (GPS), IPortalware (turnkey patent marketing portal), IP Analytics tools including TAEUSreports and Keyhole (semantic analytics), and an online patent review framework called TAEUSworks.

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For nearly twenty years, TAEUS International Corporation has helped market leaders around the world maximize the value of their intellectual property through comprehensive intellectual property business-cycle solutions. Organizations such as Samsung, IBM, Renesas, Nokia, Qualcomm and the European Commission have turned to TAEUS to help them maximize shareholder value in mergers, acquisitions and other corporate transactions as well as gain a competitive advantage in the marketplace through the strategic application of their unique intellectual property.