Quantifiable Benefits of a Global Approach to Digital Experience

Presented by

Sarah Musto, Senior Consultant, Total Economic Impact, Forrester Consulting; Andrew Thomas, SDL; Arjen van den Akker, SDL

About this talk

Discover the Total Economic Impact™ of a Global Content Operating Model Do your content teams still update websites and translations using copy/paste? Are you stuck with disjointed processes that slow down translation project delivery and global time to market? Do you present an inconsistent brand voice and identity across your digital channels? There is a better way. Join experts from SDL and our guest speaker from Forrester Consulting on this webinar. We will share the results of a study conducted by Forrester Consulting*, which uncovers the return on investment, cost savings and business benefits of implementing a global content operating model. You will learn: • The key elements of this model. • The quantifiable benefits that can be achieved. • How SDL Tridion DX and SDL Language solutions support this approach to content. *The Total Economic Impact™ Of SDL Tridion DX Content Management And Language Technology & Services, a January 2018 commissioned study conducted by Forrester Consulting on behalf of SDL.

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