Why your VR game is virtually useless without data

Logo
Presented by

Kiyoto Tamura, VP Marketing, Treasure Data

About this talk

The reality is virtual, but successful VR games still require cold, hard data. For wildly popular games like Survios’ Raw Data, the first VR-exclusive game to reach #1 on Steam’s Global Top Sellers list, data and analytics are the key to success. And now online gaming companies have the full-stack analytics infrastructure and tools to measure every aspect of a virtual reality game and its ecosystem in real time. You can keep tabs on lag, which ruins a VR experience, improve gameplay and identify issues before they become showstoppers, and create fully personalized, completely immersive experiences that blow minds and boost adoption, and more. All with the right tools. Make success a reality: Register now for our latest interactive VB Live event, where we’ll tap top experts in the industry to share insights into turning data into winning VR games. Attendees will: * Understand the role of VR in online gaming * Find out how VR company Survios successfully leverages the Exostatic analytics infrastructure for commercial and gaming success * Discover how to deploy full-stack analytics infrastructure and tools Speakers: Nicolas Nadeau, President, Exostatic Kiyoto Tamura, VP Marketing, Treasure Data Ben Solganik, Producer, Survios Stewart Rogers, Director of Marketing Technology, VentureBeat Wendy Schuchart, Moderator, VentureBeat Sponsored by Treasure Data

Related topics:

More from this channel

Upcoming talks (0)
On-demand talks (133)
Subscribers (11936)
Treasure Data is the only enterprise Customer Data Platform (CDP) that harmonizes an organization’s data, insights, and engagement technology stacks to drive relevant, real-time customer experiences throughout the entire customer journey. Treasure Data helps brands give millions of customers and prospects the feeling that each is the one and only. With its ability to create true, unified views of each individual, Treasure Data CDP is central for enterprises who want to know who is ready to buy, plus when and how to drive them to convert. Flexible, tech-agnostic, and infinitely scalable, Treasure Data provides fast time to value even in the most complex environments. To learn more, visit www.treasuredata.com.