Does your tech stack need a CDP?

Presented by

Giovanni Lorenzoni, CEO, BitBang, and Shawn Hong, Business Development, Arm Treasure Data

About this talk

Have you heard the buzz around Customer Data Platforms (CDPs)? Have you wondered if your company should invest in one and what results you could expect? Get your questions answered in this informative webinar. BitBang CEO, Giovanni Lorenzoni and special guest Shawn Hong from Arm Treasure Data will breakdown what a CDP is and why your tech stack might need one. In this 40 minute webinar, you’ll learn: - Why companies turn to CDPs to improve their Customer Experience (CX) - What problems CDPs solve for marketing and customer experience teams - How today’s top brands use Arm Treasure Data, and what results they are getting

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Treasure Data is the only enterprise Customer Data Platform (CDP) that harmonizes an organization’s data, insights, and engagement technology stacks to drive relevant, real-time customer experiences throughout the entire customer journey. Treasure Data helps brands give millions of customers and prospects the feeling that each is the one and only. With its ability to create true, unified views of each individual, Treasure Data CDP is central for enterprises who want to know who is ready to buy, plus when and how to drive them to convert. Flexible, tech-agnostic, and infinitely scalable, Treasure Data provides fast time to value even in the most complex environments. To learn more, visit