Create a Unified Customer View with Identity Resolution

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Presented by

Nick Kobayashi, Sr. Product Manager - Identity Services at Arm Treasure Data

About this talk

Rising customer expectations coupled with fragmented customer data, creates massive complexity for marketers across brands with millions of customer touchpoints from devices and systems. As customer experience and brand loyalty continue to be a priority, identity resolution will play an important role for progressive marketers to better engage and retain customers. In this webinar, Nick Kobayashi, Sr. Product Manager - Identity Services at Arm Treasure Data, will provide an overview for enterprise marketers interested in understanding the concept of identity resolution, why they may need it, how to go about it and the types of identity resolution possible using our approach. Identity Resolution will give you a 360-degree view, so you can · Personalize at scale · Increase revenue · Improve customer retention · Marketing efficiency · Deliver unique experience
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Treasure Data is the Intelligent Customer Data Platform (CDP) built for enterprise scale and powered by AI. Treasure Data empowers the world’s largest and most innovative companies to deliver hyper-personalized customer experiences at scale that increase revenue, reduce costs, and build trust. Visit www.treasuredata.com to learn more.