Retail Brief Ep. 3: How Companies like Sam's Club have adapted

Presented by

TK, Director of Industry Solutions at Treasure Data & Yvette Davis, Associate Director of Brand Marketing at Sam’s Club

About this talk

Join us as we replay a fireside chat between Sam's Club and Treasure Data's marketing leaders. In this chat, you'll learn about: 1) What Sam's Club has been focusing on during the crisis. 2) TK's recommendations for core focuses marketers should be working on if they aren't. 3) The efficiency of marketers pre-Covid and the problems they will face when we return to a new normal. Keep watching (or catch up if you missed the last few!): Ep. 1: Ep. 2: Ep. 4:

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Treasure Data is the only enterprise Customer Data Platform (CDP) that harmonizes an organization’s data, insights, and engagement technology stacks to drive relevant, real-time customer experiences throughout the entire customer journey. Treasure Data helps brands give millions of customers and prospects the feeling that each is the one and only. With its ability to create true, unified views of each individual, Treasure Data CDP is central for enterprises who want to know who is ready to buy, plus when and how to drive them to convert. Flexible, tech-agnostic, and infinitely scalable, Treasure Data provides fast time to value even in the most complex environments. To learn more, visit