Digitizing German Mittelstand - From idea to production

Presented by

Dominik Friedel - NTT, Diana Hauser - NTT DATA DACH, Jure Zakotnik - KfW, Lucas Kerscher - Bitrock Digital Partners

About this talk

The German Mittelstand has been the backbone of the German economy for decades. Shorter innovation cycles of technologies, new customer requirements and an ever-faster changing competitive landscape are facing traditional companies with major challenges. At the same time, many opportunities and potentials that would result from the digitalization of products, services and business models, are not being exploited. • What is the potential of digitalization for the Mittelstand? • How can innovative and digital solutions look like? • What are typtical and successful use cases? The NTT Technology Experience Lab have brought together several highly experienced experts from different fields to give you valuable insights and answer your questions about this topic. Presenter: • Dominik Friedel, Business Development Manager, NTT Global Data Centers • Diana Hauser, Innovation Lab Manager & Head of Lean Innovation, NTT DATA DACH • Jure Zakotnik, Senior Manager Digitalisation and Innovation, KfW • Lucas Kerscher, Founder & Managing Director, Bitrock Digital Partners
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