Are Automotive Dealerships Ready for the FTC Safeguards Rule Update?

Presented by

Greg Crowley, CISO, eSentire

About this talk

New Federal Trade Commission (FTC) Safeguards Rule requirements come into effect in June 2023. Under the new regulations, automotive dealerships are considered non-banking financial institutions and must comply with the updated requirements. Given that dealerships are considered the retail operational fronts for the automotive industry, they are highly susceptible to cyberattacks that impact the financial, retail, and manufacturing industries. Watch this webinar with Greg Crowley, CISO at eSentire to learn more about: - How to achieve compliance with the FTC Safeguards Rule to protect customer information, including the 9 elements that auto dealerships must have in place as part of their information security program - The two primary reasons that auto dealers are attractive targets for cyberattacks - Potential GLBA penalties for non-compliance - How eSentire can help you achieve compliance - How eSentire Managed Detection and Response (MDR) addresses key automotive industry challenges, including the results the automotive cybersecurity leaders can expect

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eSentire, Inc., the Authority in Managed Detection and Response (MDR), protects the critical data and applications of 2000+ organizations in 80+ countries, across 35 industries from known and unknown cyber threats by providing Exposure Management, Managed Detection and Response and Incident Response services designed to build an organization’s cyber resilience & prevent business disruption. Founded in 2001, eSentire protects the world’s most targeted organizations with 65% of its global base recognized as critical infrastructure, vital to economic health and stability. By combining open XDR platform technology, 24/7 threat hunting, and proven security operations leadership, eSentire's award-winning MDR services and team of experts help organizations anticipate, withstand and recover from cyberattacks. For more information, visit and follow @eSentire