Data, Attribution & Reporting: The Wow Factor

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Presented by

CleverTouch Marketing

About this talk

CleverTouch and Integrate present the WOW! Factor: A Data, Attribution & Reporting Masterclass. Business today is overwhelming. Marketers face a constant avalanche of new products, technology platforms and ever-changing customer demands – all generating more data than can be managed by any one person alone. Meanwhile, C-Suite demands for ever-smarter business insight is putting pressure on marketers to deliver real sales and marketing intelligence – metrics that go beyond the vanity to deliver true attribution and prove marketing’s value as a profit centre.

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