Your Small Business Will Be Hacked - Because It Is Easy

Presented by

Sean Martin, ITSPmagazine | Rusty Sailors, LP3 | Russell Mosley, Dynaxys | Tom Caldwell, Webroot

About this talk

- Broadcast LIVE from Las Vegas during Black Hat 2017 - Small and medium businesses face countless threats, most of which have a human at their origin. These criminals, driven by financial gain, are essentially business owners – not unlike yourself – who are looking to spend as little money and as few resources as necessary to generate as much revenue as possible. Therefore, most cybercriminals target businesses that have a false sense of security. Why would a cybercriminal spend a fortune going after a Fortune 1,000 when they can spend a few bucks to crack a small business? Exactly! During this live webinar, we’ll explore the types of threats that small and medium businesses face and the business risk associated with these threats. It’s easier to get hacked than you think and it’s only a matter of time before it happens. Will your business be prepared? Are you doing everything you can to protect yourself beforehand? Knowing that perfection is not possible, our panel of experts will look at 4 key steps that small and medium businesses should take to reach a reasonable level of cybersecurity: - How to conduct an analysis to determine risk and the need to focus on cybersecurity within your business - How to assess the cost of a breach, a loss of information and the impact that a cybersecurity event can have on your customers and partners - How to create a plan to protect your systems, information, revenue and customers’ data - Best practices for guiding your implementation, from segmentation to employee access control policies to information protection controls Join us for an extremely informative session geared towards small and medium business owners and their IT staff. Moderator: Sean Martin, CISSP, Editor-in-Chief, ITSPmagazine Panelists: Rusty Sailors, President / CTO at LP3 and Chairman, Protecting Tomorrow Russell Mosley, Director, Infrastructure & Security, Dynaxys Tom Caldwell, Senior Director of Engineering at Webroot

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