Build Your Brand by Telling Your Story: The Art of Self-Promotion
Do you feel uncomfortable talking about what you do? Do you wonder how you can let others know about your accomplishments without appearing arrogant? If so, this webinar is for you.
Presented by Debby Stone, JD, CPCC, PCC and based upon the tools and concepts from Debby’s book, The Art of Self-Promotion: Tell Your Story, Transform Your Career, this webinar will show you how to;
• Adopt a more empowering mindset about telling your story,
• Unearth the key components of a masterful self-promotion story,
• Develop practical strategies for implementing the art of self-promotion in the context of building your brand, and
• Become a more confident, graceful and authentic self-promoter.
Regardless of whether you are starting a business, moving your existing business forward or seeking to further advance in your career, you will learn the secrets to transforming your professional path by telling your unique story.
About the Speaker:
Debby Stone is a speaker, author and executive coach. Her book, The Art of Self-Promotion: Tell Your Story, Transform Your Career has been hailed as “immensely practical” and “the perfect how-to guide” for professionals. Debby has presented programs at corporations, law firms, business associations, educational conferences and universities. Her speeches and workshops are described as practical, powerful and engaging. Debby is the CEO of Novateur Partners, an executive coaching and leadership development consultancy serving lawyers, entrepreneurs, corporate leaders and the organizations in which they work. Novateur is known for combining extensive real-world experience with entrepreneurial creativity to assist its clients in developing practical strategies for success. Prior to embarking on her coaching and speaking career in 2002, Debby practiced corporate law for over a decade. She has also worked as a management consultant at Bain & Company. Debby holds both an undergraduate and law degree from Duke University.
RecordedNov 15 201762 mins
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This interactive and empowering 60-minute session is designed to provide your team with strategies they can use immediately to measurably enhance their professional and personal lives. At the end of the seminar, Karissa will introduce the upcoming Tony Robbins Unleash the Power Within weekend and offer your team an opportunity to enroll in the most dynamic and life changing experience ever!
During this session, you will learn how to:
-Activate the driving force that moves you to action and results
-Move through limitations toward resourcefulness
-Cultivate a state of mental strength to overcome barriers
-Inspire strong leadership
-Embrace the power of focus to improve productivity
Bola Sokunbi, Certified Financinal Education Instructor
In this webinar, Bola Sokunbi, the founder of Clever Girl Finance, will provide education and resources for women that will help them achieve financial success. During this webinar, Bola will help you understand how to create a solid financial plan and build real wealth. She will cover:
- The reasons why financial success should be a priority for women;
- Why and how women can get clear focus on their core values; and
- How to create a plan for your financial future, including budgeting, debt repayment, and things you should know about credit and long-term investing.
Well-being is more than just living a healthy lifestyle. It is the complex combination of your physical, mental, emotional, and social health factors. Women often focus on the needs of those around them first, putting their own well-being on the back burner. This can result in a range of health issues – both physical and mental.
During this webinar, three experts will provide guidance to help you improve your overall well-being:
- 5 Easy Strategies to Boost Your Happiness at Work – Presented by Shelly Ryan, WHEN BEING and CAREER Advisor®, WHEN Manager
- Well-Being in the Workplace and at Home – Presented by Nancy Friedman, PsyD, Chief Being Officer
- What is Well-Being
The Key Elements of Well-Being
How Well-Being Impacts Your Life
4 Key Tools Proven to Increase Your Well-Being
- Healthy Living and Well-Being – The Art of Loving and Caring for Yourself – Elaine Stewart, ND, WHEN Chief Health Officer
- Finding Your WHEN® - Lisa Miller, VP of Strategic Development & Partner Liaison
Want to make the most out of YOUR brand, stand out from the crowd, and achieve professional success? Unearthing your personal brand allows you to grow your network, secure unique opportunities, and build your client/revenue base.
Actively crafting and communicating your brand message will yield success throughout your career. Your personal brand follows you tirelessly, and it is informed by everything you post, write, photograph, pin, like, and tweet. To thrive in today’s fiercely competitive and complex environment, you can't leave your personal brand to chance. Instead, to achieve your professional goals and be on top of a decision maker’s short list, you have to make a name for yourself.
Learn how to strategically take control of your message and begin to articulate your value or “wow” factor.
In the world of branding, few experts possess the savvy and instinct of Stacey Cohen. A TEDx speaker and award-winning brand professional who earned her stripes on Madison Avenue and at major television networks before launching her own agency, Cohen specializes in finding, cultivating and perfecting brands.
Cohen is a sought-after speaker, author and panelist in the realm of personal branding. A staple at industry conferences, Cohen is also a blogger at The Huffington Post and has been featured in Entrepreneur, Forbes, Crain’s, Sales & Marketing and a suite of other national publications. She is Founder, President and CEO of Co- Communications, a full-service marketing and communications agency.. Since 1997, Cohen has coached individuals and businesses across a range of industries — from arts and real estate to hospitality and luxury — and expertly positions their narratives in fiercely competitive markets.
Stacey holds a B.S. from Syracuse University, MBA from Fordham University and recently completed a certificate program in Media, Technology and Entertainment at NYU Leonard Stern School of Business.
In this webinar, you will learn:
1. How to build your platform
2. How to create a money printing machine
3. Branding on social is not what you think
Rachel Pedersen is the founder and CEO of the social media agency The Viral Touch, and Social Media United - teaching others how grow personal brands and retain clients.
Rachel is the symbol of freedom, determination, passion for life and business; making an impact by changing lives of those around her and showing anyone and everyone that they can reach new heights they never thought possible.
Rachel has helped 100’s of individuals world-wide change the trajectory of their lives by finding freedom from a 9-5 job.
In just over 2 years Rachel has gone viral reaching 11.3 million, being featured in Glamour, TODAY, Cosmopolitan and US Weekly.
Rachel has taken her clients from $4k months to $7k days, with a 3-22x ROAS. She has worked with Fortune 500 influencers, celebrities and clients.
Don’t just be a brand builder, be a brand protector too! Learn about intellectual property and the differences between a copyright, patent, trade secret, and trademark. Learn how to utilize these legal vehicles to protect your brand and your business; and why they should be important to you and your legacy.
Many women are reluctant to actively promote their value because it feels self-serving or inauthentic. Rather than promote themselves, they prefer to believe that their work will speak for itself. Unfortunately, without the confidence and commitment to share your value with others, you may lose out on important opportunities to raise your visibility, make a bigger impact and advance within your organization.
In this webinar, you’ll learn:
-What it means (and does not mean) to engage in strategic self-promotion
-Why self-promotion is challenging for so many women
-Key benefits to yourself and others when you actively promote your value
-Practical, actionable strategies to help you authentically promote your value across your organization.
Discover the three fundamental elements required to build a successful business you love! Learn what they don’t teach you in business school, and what skills you must master to foster your success. You will gain new tools—based in the neuroscience of performance—to match your business with your passions. Identify and remove obstacles entrepreneurs commonly face, and find the confidence to realize your business vision.
•Understand how our education system teaches us to think in a limiting way, setting up entrepreneurs for failure (and what you can do differently)
•Learn the three-step formula to double your income, close high-paying clientele, and have major media mentions without being “big” in the industry
•Master the art of influence and communication, getting you to YES with clients, partners, and investors
•Learn three exercises and techniques based in the latest findings of neuroscience and creative psychology to drastically improve success. These will help you tap into your brain's fullest potential, increasing performance and confidence immediately.
Learn how to empower yourself with a self-empowering mindset and heart-set.
You know you need a success mindset to be successful. But what exactly is a success mindset? Maybe you are all about mindset, repeating daily affirmations, reading self-help books, watching inspiring YouTube videos, taking loads of action, and yet… not getting what you want in your business or career? Not the job you want? Not enough clients, not the right clients? Not the money you want to make? Or maybe you’re at a certain level, and you want to move to your next level but you just can’t seem to break through that inner glass ceiling?
In this session, led by Regina Huber, we will explore ways to step into a self-empowering mindset and heart-set so you can not only reach for the stars but hold them in your hands, too.
One of the most important parts of owning a business is payroll. If not done correctly, payroll can be very costly for you! In 2013 alone, the IRS issued $4.5 billion in penalties to businesses who incorrectly calculated their payroll tax. When you take into consideration the varying salaries, shift differentials, and benefit contributions, payroll can become a burden on the business owner. Even for the smallest of companies, payroll processing can be an overwhelming task.
During this webinar, we will address the following:
Mitigate risk in your payroll processing;
Streamline cashflow to ensure payroll need can be met;
Manage, retract, and retain good employees; and
Time management for business owners.
Sarah Sommers, Co-Founder and Marketing Director at iFundWomen and Olivia Owens, Marketing Manager at iFundWomen
Join the iFundWomen Coaching Staff for this crowdfunding deep-dive, where you will learn:
1. What exactly rewards-based crowdfunding is
2. If you, and your product or service are right for crowdfunding
3. How to plan a successful campaign
A successful crowdfunding campaign not only gives you the cash to move your business forward, it also gives you the confidence to get to the next level in your funding journey.
Tara Bradford, Social Scientist and Expert in Personal Change Management
In this workshop you will learn:
The 4 key components of a meaningful life
The most common fears that hold us back from feeling fulfilled
How to get out of your own way
How to set goals that help you move forward towards the life you desire
Tara Rae Bradford is a Personal Change Management Expert, Social Scientist, Success Coach and Keynote Speaker. Tara’s International Coaching Practice focuses on helping individuals feel more understood in their personal and professional relationships. She is also the Creator of Imposter to Influencer, a program that helps small business owners become their own publicists by learning how to build meaningful relationships with the media. She incorporates her background in cognitive neuroscience, biochemistry, positive psychology principles, neurolinguistics, hypnotherapy, and emotional intelligence into her work. She has been featured in Forbes, HuffPost, Thrive Global, Bustle and more! For more information please visit: www.tararaebradford.com
The Webinar is designed for women considering completing their college degree or seeking an advanced degree. The pay gap is real and is increasing between college-educated workers and workers without degrees. Women out pace men when it comes to degree completion. Workers could be losing a million dollars over their lifetime without a degree.
Adult students have very different needs than recent high school graduates and this webinar will address these concerns. Operation Graduate is a pathway for students considering returning to school but are reluctant. Operation Graduate helps student turn their prior college course, professional learning, and on-the-job experience into academic credit.
Following this webinar, you will receive additional information from Operation Graduate about how to reduce the barrier's to graduation for you and your family.
Laurel Road - Your trusted financial partner on the road to success
IAW has partnered with Laurel Road to provide our members with discounted interest rates on your student loans.
During this interactive think session, Laurel Road provide an overview of the new benefit and how you can utilize it to lock in a lower interest rate amidst a rising interest rate environment. The following topics will be covered:
- How do rising interest rates in the economy impact me?
- Is there any way to lock in a rate now before they increase any more?
- Is income driven repayment and/or loan forgiveness right for me?
- How will the proposed legislative changes to federal repayment programs affect me?
- What is student loan refinancing, and am I eligible?
- What are the considerations surrounding the decision of whether to refinance vs. pursue loan forgiveness?
This will be an interactive session with time for Q&A so please submit your questions.
When Carrie Kerpen co-founded Likeable Media in 2007, the social media agency was one of the first of its kind. Six years later, when she stepped up to become CEO, times had changed. The market was crowded, the competition was fierce, and she couldn’t help but compare herself to the heads of other agencies, all of whom were pretty much the same: Loud. Extroverted. Male. In order to reinvent her company to keep up with the changing times and come out on top, Carrie had only one choice: She had to work it.
What is working it? Working it is about understanding who you are, what you want, and what you bring to the table. Working it means refusing to compare yourself to others and instead focusing on your own unique super-powers. Most important, working it is the key to unlocking the biggest secret for achieving success: There is no one right way. There is only your way.
Key takeaways include:
•How to use your gut to make smarter decisions, faster
•How to tap into your network to help you avoid blind spots
•How to make your weaknesses work for you, not against you
Pamela Weinberg, Leading Career Management Coach (CCMC) and Personal Branding Strategist
This webinar is geared for those who are assessing their career options after a career break.
Whether you have taken time off to stay home with young children; to care for a sick parent; or to reassess your career plans, this session will provide a road map to define your values, goals and priorities, arm yourself with information, and chart your path to the job you want.
Leading Career Management Coach (CCMC) and Personal Branding Strategist, Pamela Weinberg, will help you to understand current job trends, networking strategies, resources for career research and social media job search strategies.
Laurel Road, the endorsed student loan refinancing provider of the International Association of Women is hosting a free online think session about Student Loan Best Practices for women.
The goal – to delve into the loan repayment options professionals have to choose from.
The interactive webinar on Wednesday March 7th, at 1pm EST, will discuss:
-If loan forgiveness a viable option
-If IAW members can benefit from the new federal income driven repayment programs
-How pending legislative changes may impact loan repayment
-How to lower student loan interest rates
-When to consider loan refinancing
-What the loan refinancing process looks like
-How to get the added member benefit available to IAW members
The online presentation will be followed by Q&A, so feel free to ask questions!
The road to success for any entrepreneur comes with a host of challenges. Many of these challenges are rewarding in their own right, but are challenges nonetheless.
From trying to establish a brand and stay ahead of the competition to keeping your business profitable are all real life challenges, no matter how many years you’ve been in business.
As an entrepreneur, Melissa Clark, Owner of The She Shift, has experienced the ups and downs of starting a business.
In this webinar, Melissa will discuss the steps to take to ensure success and will share some of the successes and challenges that she has personally experienced.
For anyone starting out on the entrepreneurial journey, this session will help to answer many of the questions Entrepreneurs face. Melissa will help you to understand that you’re not the first to struggle, and will uncover some of the excellent resources available to help you overcome the challenges, and get set to reap the rewards that come with building your own successful business.
Emily Kapit, TORI-nominated, top-ranked and 3X-Certified Master Resume Writer
Job hunting can be daunting, but it doesn’t have to be. Whether you're looking for your first job or applying for the CEO position of a Fortune 500 organization, there are many factors to consider.
Long gone are the days when a “one resume fits all” approach will work, and the importance of having something that will make future employers fall over themselves inviting you for an interview is vital.
In this instructive webinar, TORI-nominated, top-ranked and 3X-Certified Master Resume Writer Emily Kapit will provide you with “must know” tips and advice to help make your job search easier, and our team from Professional Diversity Network will review companies that are hiring now and how to get noticed by them.
In this webinar, you will learn the following:
•How to focus on the right roles and how to structure your job search
•Tips for preparing your resume and social profiles
•Ways to warm up your personal network
•How to get recruiters to notice your resume
•What you should talk about in informational and role-specific interviews
•Top companies that are hiring now
Technology changes rapidly and now more than ever you have hundreds of tool choices to make for your small business. As a former software engineer, Head of a Global IT division in corporate and now online technology business owner, I am here to assure there there is a simple, affordable way through this maze.
Attendees will learn:
•What technology tools you must have and which you can skip
•How to maximize your budget and avoid another $20 / month system
•The right technology choices for each stage of your business
•How to pick a tool that can grow with your needs
•Finding the right tech team who can work efficiently and partner with you for the long term
•Best practices for Entrepreneurs - from building your website to email marketing, financials and team and task management
You will leave with a clear map of what you as an entrepreneur need to market and run your online business
About the Speaker:
Lori Mercer is the founder of How She Quits. After spending 20 years in corporate leading multi-million dollar technology and marketing initiatives, Lori broke free as a Virtual Professional. Her online marketing and technology agency, LoriMercerCTO.com, serves small online businesses with strategy, marketing and implementation needs. Lori created HowSheQuits.com to help other mom's leverage their professional skills and build their own virtual businesses. Married to a firefighter and mother of 4, Lori broke into the online marketing space as the founder of a national non-profit on a mission to strengthen the marriages and families of first responders. Now more than 100,000 followers back that mission. Lori's programs, including 6 Weeks To Clients, One Day Funnel and Virtual in a Week, stress her passion to bring an efficient, innovative and professional service to the virtual world, while valuing time with family.
We hear the term “innovate” constantly in discussions on strategy, product development, and operations, but what about when it comes to ourselves and our careers? In the always-changing professional environment, there is only one way to get to reach new HERizons: taking the plunge and innovating in your own career.
HERizonInsights offers interactive virtual events featuring experts who provide valuable insights on the issues that matter most to professional women.
Topics will cover current challenges facing women in the workplace, and the series will offer something for everyone, whether you want to develop your corporate career or launch, build, and promote your own business.
Speakers will field questions during each 60-minute session, sharing insights, offering real-life examples of success, and giving practical, actionable advice and guidance.