How to Land More Clients Through Publicity

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Presented by

Christina Daves, Publicity Strategist, PR for Anyone®

About this talk

Attendees will be introduced to and learn a proven system that is a 3-step process of being newsworthy, creating great hooks, and finding the right journalist. They will then learn how to combine this PR success with social media to broaden their reach and their perceived expertise to their target market. Takeaways: Do you check out when the media checks you out? How to create newsworthy story ideas the media will love How to create hooks so the media will read the pitch How to find the right journalists How to combine PR success with social media for maximum impact

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