Advantage U: Building Your Personal Career Brand

Presented by

Janet Wise, MS HRD Chief Career Strategist, Corporate Learning, Leadership & Human Development Expert

About this talk

A 3-step Formula to master your brand & accelerate your career! Your personal brand is an asset that’s part of who you are; always with you, always serving you. If you have your own business you likely have created a value proposition for your product or service – but have you considered why it’s also important to set yourself up as the go-to-expert? The same holds true if you are corporate professional – your career trajectory and satisfaction is a combination of your performance, your career vision, and other’s perceptions. Gone are the days when high performance alone will get you noticed. To thrive today, you need every career advantage. In this 60 minute webinar you’ll learn how and why establishing yourself as an expert – with an intentional personal value proposition and career brand statement – is good for everyone’s bottom line! Webinar Learning objectives: - Understand why positioning yourself as an expert is good for business and/or career - Learn how to establish, create or fine tune your personal value proposition / your career brand statement to optimize your success - How to showcase your expertise and signature strengths in your current career or business and take ownership of your career

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