How to Create a Personal Brand that Enhances your Job Search

Presented by

Mary Fain Brandt

About this talk

What does personal branding have to do with career professionals? I'm going to tell you it has everything to do with job seekers and career professionals in 2021, and 2022, and probably every year after that. Personal Branding is not just for Target, Apple and Nike anymore. Personal Branding helps set you apart and stand out online. Recruiters can tell when someone has invested in their LinkedIn profile and has taken the time to think about the words that they have typed on there. They can see when someone has created, defined and established their personal brand. A strong personal brand can help you get known, be found and get more opportunities.

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