State of the Market Q3 2017: IT Spending Review and Outlook
2017 is shaping up to be a good year for IT spending. New technologies including IoT, robotics, and AR/VR are expanding the overall market, while traditional categories migrate to cloud and mobile platforms and businesses ramp up their investment in analytics or social collaboration to boost productivity. Digital transformation initiatives are driving an uptick in project-oriented spending, as end-users seek to leverage technology innovation into business benefits. A stable global economy has also helped, with emerging markets rebounding while mature economies have continued to post stable growth despite wild cards like Brexit. While economic risks remain, the short-term outlook has improved in recent months. However, beneath this picture of apparent calm and positive growth, seismic shifts are taking place which will reshape the industry for the next decade and beyond.
In this IDC Web conference, Stephen Minton will review the latest IT spending data and leading economic indicators for IT buyer behavior, alongside updated market sizing and forecasts from the IDC Worldwide Black Book.
RecordedNov 16 201763 mins
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Francesca Ciarletta, Giulia Carosella, Andrea Siviero
Emerging technologies are rapidly crafting a new scenario for the Future of WorkCulture, where companies across all industries will turn to online communities and platforms to acquire skills and temporary staff. They will move beyond traditional talent sourcing models towards a fast, virtual, borderless, and task-oriented job market.
This IDC’s Future of Work Research webcast sees European analysts give an overview of how technologies enable new talent sourcing scenarios across organizations, for example, leveraging sourcing and selection platforms, talent marketplace, and problem-solving crowdsourcing platforms.
Some of the key points to be discussed in this webcast will be:
1.What are the emerging ecosystem platforms for talent sourcing and what impact will they have on the future of WorkCulture?
2.How are organizations evolving their talent sourcing strategies? What are the consequences of renting knowledge from external talent pools rather than expertise living in the company?
3.Which organizational industries and units will adopt new talent sourcing models first?
Lawrence Surtees, Research VP, Communications, IDC Canada
In this webinar, IDC Canada's Lawrence Surtees, will answer some most frequent questions about 5G: What is it? When is it? Where is it and where is Canada with it? And what will 5G mean and why does 5G matter?
We will also explain why we believe the importance of 5G far transcends just wireless. 5G is not just another wireless G. It is an integral component of next-generation networks that are transforming carriers worldwide, spawning the Communications SP of the Future.
The two European Vertical Markets Surveys 2017 analyze IT investments trends and patterns across all key vertical industries in Western Europe and Central & Eastern Europe. It investigates how businesses are embracing innovation and renovating their IT strategies leveraging on IDC’s 3rd Platform Technologies. The innovation accelerators (IoT, ARVR, Cognitive, Robotics, 3D Printing) are enablers that when combined with other 3rd Platform technologies empower businesses to propel Digital Transformation within their organizations and to deliver enhanced digital experiences.
In this IDC Web Conference Carla La Croce, Giulia Carosella and Thomas Vavra from the Customer Insight and Analysis team will discuss how innovation accelerators and emerging technologies are reshaping traditional business across European vertical markets. Key topics include adoption and top use cases of IoT, ARVR, Cognitive, Robotics, 3D Printing and Blockchain.
In the last decade, the way we work has changed beyond recognition. Today’s workforce is more open, agile and collaborative than ever before. The notion of the traditional static workplace is being transformed into the WorkSpace, where the activity is no longer restricted to a physical place, device or defined times of the day.
The Future Workspace has been designed around the end-user, and has business in mind. New solutions are augmenting our skills and capabilities to new horizons never imagined before, connecting humans and machines, and positively impacting productivity (always on), efficiency (business at the speed of “now”) and customer engagement.
Ritu Jyoti, Research Director, Enterprise Storage, Server and Infrastructure Software
By 2019, 40% of digital transformation (DX) initiatives will be supported by cognitive/AI capabilities, providing timely critical insights for new operating and monetization models. In this IDC Web Conference, Ritu Jyoti will discuss the infrastructure requirements for AI services, how AI capabilities will be employed across the datacenter – varying from intelligent data services to self-configurable/self-healing/self-optimizing infrastructure – and the associated IT impact.
The startup community plays an important role in the fast changing technology world and transition to the digital era.
Enterprises from most industries, technology vendors, IT services companies and consulting companies all want to collaborate with startups to help drive innovation. But this requires not only identifying right startup partners but also overcoming numerous obstacles along the way.
This webcast will present IDC's conclusion from extensive research into experiences among services companies, technology companies and startups, identifying barriers and sharing ideas for how to overcome the them in order to make collaboration efficient and impactful and avoid wasting valuable time.
In this webcast – which is suitable for the innovation leads at enterprises, partnering executives, startups and vendors of technology and services - Mette Ahorlu and Margaret Adam from the European Services team and the European Channels and Alliances teams will share their findings, guidance and answer questions from the participants
European cities face significant forces for change such as increasing demand for mobility, seamlessness of service delivery, and the democratization of public services. In response, cities are becoming increasingly smart; they are adopting innovative technology solutions and redesigning business and service delivery models to take a more user-centric approach, while allowing users to have greater input into how their city works.
This IDC’s webcast with European IDC Smart City experts give an overview of the main trends impacting European cities technology investments, highlighting the main use cases, initiatives, and priorities driving Smart City spending in Europe. It leverages IDC Government Insights extensive industry research and the newly launched IDC Worldwide Smart Cities Spending Guide in which the major smart cities use cases were sized and forecasted by nine global regions.
Kathleen Schaub, Vice President, CMO Advisory and Customer Experience Practice
Blowing Up the Funnel: Four Strategies for Marketing and Sales Collaboration
IDC predicts that by 2020, one in five marketing leaders will abandon the funnel in favor of a customer-centric model. For optimal effectiveness – for content marketing, account-based marketing, and lead management, marketers must understand the connections between the customer's decision-journey and the internal funnel process that drives the sales forecast. Where do you stand? Join IDC Custom Solutions and Kathleen Schaub on Thursday May 3rd for a 1-hour online webcast focusing on tactical, focused and innovative new ways marketing and sales teams can work together effectively to generate new business.
At the heart of any organization's digital transformation there is the need to embrace a different way of running the business, of processing data, reacting to changing market conditions, and of engaging with customers. But, ultimately digital transformation begins with applications that are built to deliver a truly digital-native experience.
To excel in the next phase of the digital transformation journey CIO's must look to enable modern application development. This requires addressing two critical aspects of the application development and deployment process. Firstly, operational shifts, such as DevOps, automation, and microservices, and secondly, development and deployment decisions that relate to application modernization strategies, cloud deployment, development paradigms and so on.
This webcast discusses the new rules for apps dev and deploy, and looks to uncover:
- How European organizations are transitioning from 2nd Platform waterfall development shops to agile, 3rd Platform/cloud-native development shops
- Where European organizations are on this journey
- The transition in KPIs and metrics to support modern development
The two European Vertical Markets Surveys 2017 analyze how IDC’s 3rd platform technologies are helping businesses to embrace innovation and renovate their IT strategies in Western Europe and Central and Eastern Europe. The 4 pillars (Big Data, Cloud, Mobile, and Social Media) are enablers that allow businesses to drive digital transformation forward. Despite being more mature technologies, they play a pivotal role in bringing innovation in a digital enterprise and enabling next generation technologies such as AR/VR, Robotics, or Artificial Intelligence.
In this IDC Web Conference Andrea Minonne, Gabriele Roberti and Thomas Vavra from the Customer Insight and Analysis team will discuss how these technologies are evolving and are transforming industries across Europe. Key topics include adoption of public and private Cloud solutions, mobile devices, Big Data and analytics, social media for business purposes and digital transformation awareness.
Chris Pennell, Research Director, IDC Government Insights
During this webinar, IDC Government Insights' Research Director, Chris Pennell will discuss:
•Which key areas governments must master to be successful at Digital Transformation: relationships, operations and information? How far along are European governments in their mastery of the dimensions that underpin these core areas?
•How European governments are adopting 3rd platform technologies?
•What are the governments’ business priorities that are driving digital investments and related security concerns?
Cloud is radically changing the way we do business, making #cloudfirst strategies an essential mandate for European organizations. As part of this movement, Multicloud is an imperative that many organizations are striving for. Multicloud can enable significant IT cost savings, greater control over compliance and data security, and provide enhanced functionality through the selection of advanced IT cloud services.
While Multicloud brings a multitude of advantages for organizations, the solutions are not straightforward. The toolbox is diverse, and successful strategies need to address areas such as cloud cost monitoring, cloud compliancy (GDPR) policies, and holistic connectivity strategies into multiple cloud environments. IT Buyers also need to take different approaches to Multicloud based on existing infrastructure, internal skillsets, existing procurement strategies, and company size and location. Multicloud challenges extend to vendors and services providers, who need to adapt their consumption models and compliance policies to a rapidly changing market.
How can buyers discover where they sit in the Multicloud Readiness process, and where to go next? How can vendors and service providers best guide buyers towards building successful Multicloud infrastructure? What are the Multicloud adoption rates in Europe and what learnings can be found from organizations making the journey?
Please join Giorgio Nebuloni and team on March 27th, 2018, where these questions along with key findings from IDC’s Multicloud Readiness Survey will be presented. Essential guidance to European buyers and vendors will also be provided through IDC’s Multicloud Readiness Framework, as organizations plan their Multicloud strategies for 2018 and onwards.
Learn on what the future holds for the European market for Big Data and Analytics in 2018 and beyond, together with insight into the top industry use cases driving adoption. Join us for this 30-minute webinar to discover and learn from IDC's insights on:
•How the big data and analytics landscape is evolving driven by key technological forces
•How the push towards digital transformation is prompting forward thinking companies to take a proactive data driven approach
•How the regulatory backdrop in Europe is shaping and influencing big data and analytics initiatives
•Top tips and recommendations for scaling your big data and analytics across the organization.
As IoT crosses the chasm and goes from hype to reality, security and data privacy (top IoT challenges) need to be addressed by the industry and government organizations for once and all.
The stakes are high but tackling the problem is far from simple. Mainly, because IoT is a complicated stack made up of untrusted sourced components.
Join us on this IDC webcast in which we will address the “IoT Supply Chain of Trust” as the cornerstone to IoT Security today. This webcast will cover the following topics:
What’s the weakest link in an IoT solution?
Security and accountability in IoT vendor ecosystems
Supply chain of trust and Blockchain
GDPR and government regulations: security by design
Claudio Saccavini, Chief Information Officer Arsenàl.It Consortium, Silvia Piai, EMEA Senior Research Manager, IDC
During the webcast, we will analyse:
•What are the steps to be taken to effectively use design thinking in mobile health services
•What are the challenges you may face in a user-centered design process
•How this approach can be more generalised to other service design to deliver better patient experience
Marianne Kolding, Jan van Vonno, Danielle Hernandez
IDC's research shows that 86% of European CEOs believe that digital business transformation is essential for the future of their organizations. However, many who aspire to become a 'digital native enterprise' have become stuck in their transformation process. They have landed in a ‘digital deadlock’, despite investments being made – and they are looking for ways to progress.
Through discussions with business leaders and CIOs combined with extensive surveys, IDC has identified five key stumbling blocks for organisations to overcome to unlock the deadlock. We would like to share with you the five key ways that you can help your customers get to the next level in their digital business transformation.
With cloud and broader digital transformation having an impact, the European partnering landscape continues to evolve. What was once a fairly straightforward, linear supply-chain channel is now quickly emerging as a complex, nuanced and fast-changing partnering ecosystem. This transition is having a huge impact on the way partners do business, and how vendors (and distributors) must interact with them.
In this 30-minute webcast – which is suitable for vendors, distributors, service providers and solution providers - IDC's Channels and Alliances analysts will delve into some of the key topics for 2018, and offer advice on how to navigate these complexities. This year, some of the big changes impacting partners include the impact of digital transformation, the growing importance of Partner-to-Partner and alliance engagements, the changing role of distributors, and of course, GDPR.
Including the latest IDC data and a chance for Q&A with industry analysts, this webinar is essential listening for those planning and executing a partner strategy for 2018.
David Tapper and Xiao-Fei Zhang, IDC Global Services Markets and Trends
In this IDC Web conference, outsourcing analysts David Tapper and Xiao-Fei Zhang will leverage IDC's BuyerPulse Services Deals Database to provide an analysis and assessment of outsourcing deals based on a rolling 4-quarter view from Q3 2015 through Q4 2017. The analysis will better enable service providers to pursue key markets, incorporate strategic capabilities, and ensure that they are optimally positioned.
Infrastructure spending is shifting towards services providers. Most of the data already resides with service providers and where are currently at a tipping point when a majority of spending on servers, storage and networking takes place in the service provider segment of the market. With this shift is spending, innovation and key skills are expected to shift as well. Service providers are already at the center stage in many aspects of Digital Transformation, from technology to operations.
At the same time, it is not only the size of the market that is changing, it is also its structure. For example, with rapid growth of ODMs in the region, competition in the market intensifies. In these circumstances, it is more important than ever to understand the rapidly evolving service provider market in a greater detail than ever.
After almost a year of research, IDC rolls out a brand new detailed view on infrastructure spending in the service provider market, segmenting the market by service provider type and tier 1-3 and tracking ODM spending and other aspects, such as in which geography the purchasing decisions are made as opposed to where the shipments land.
Please join Giorgio Nebuloni and team on February 22nd, 2018, where these questions along with key findings from IDC EMEA Service Provider Model will be presented. Essential guidance to European infrastructure vendors will also be provided, as organizations plan their infrastructure spending for 2018 and onwards.
Live weekly Web conferences for technology buyers and suppliers
International Data Corporation (IDC) is the premier global provider of market intelligence, advisory services, and events for the information technology, telecommunications, and consumer technology markets. With more than 1,100 analysts worldwide, IDC offers global, regional, and local expertise on technology and industry opportunities and trends in over 110 countries. IDC's analysis and insight helps IT professionals, business executives, and the investment community to make fact-based technology decisions and to achieve their key business objectives. Founded in 1964, IDC is a wholly-owned subsidiary of International Data Group (IDG), the world's leading media, data and marketing services company. To learn more about IDC, please visit www.idc.com.