Data is Not the New Oil: Measuring the Value of Your Information

Presented by

Doug Laney, Author and Steve Totman, Chief Strategy Officer at Privitar

About this talk

Many senior executives talk about information as one of their most important assets, though few behave as if it is. The majority of organizations will have an accurate inventory of their office furniture, but how many can say the same about their data? Join Doug Laney, Author of Infonomics and Steve Totman, Chief Strategy Officer at Privitar for this webinar on Thursday 7th July where we will share how to apply data principles, practices, and frameworks to go beyond just talking about data as an asset. In this 1 hour webinar, you will learn: - The economics of information - The business case for the chief data officer - Why data is not the new oil - How to make your data more available, higher quality, and more valuable.

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The world is waking up to privacy risk and privacy harms. There is a clear realisation that unless we incorporate privacy into every aspect of the data supply chain we run the risk of impeding innovation and exposing customers to harm. Privitar’s mission is to promote and facilitate the ethical and safe use of valuable data assets. Using leading privacy engineering techniques, we help companies get maximum value from data while preserving customer’s privacy.