Name: Public Policy Changes Small and Mid-Sized Businesses Should Know About
Start: 2022-06-28T17:00:00Z
End: 2022-06-28T17:49:18.000Z
Location: BrightTALK
Rating: 3.4

Comcast Business offers a suite of Connectivity, Communications, Networking, Cybersecurity, Wireless, and Managed Solutions to help organizations of different sizes prepare for what’s next. Powered by the nation’s largest Gig-speed broadband network, and backed by 24/7 customer support, Comcast Business is the nation’s largest cable provider to small and mid-size businesses and one of the leading service providers to the Enterprise market. Comcast Business has been consistently recognized by industry analysts and associations as a leader and innovator, and one of the fastest growing providers of Ethernet services.  
 
For more information, visit ComcastBusiness.com. Follow on Twitter @ComcastBusiness and on other social media networks at http://business.comcast.com/social.


Banking customers today expect the same personalized and intuitive customer experience they routinely get from leading-edge retailers and on-demand digital services. Also, for most banks and other financial institutions, branch locations serve as outposts in a community to showcase their offerings and provide personal services. This presents a unique opportunity to blend online and in-branch experiences in meaningful ways, but also requires banks to undergo digital modernization from consumer apps to network infrastructure.

To keep pace, FinServ firms are adopting new digital services, omnichannel marketing tools, always-on connectivity, and fast, reliable, secure networks. In this webinar, we’ll explore how FinServ firms are evolving the customers experience and how secure network solutions are helping them achieve business goals. 

Key takeaways will include: 
• The latest customer experience and digital tech trends in financial services  
• How connectivity and agile networking are supporting digitization and cloud adoption 
• How banks are rethinking their approaches to cybersecurity 
• The role of managed services providers in this more dynamic banking environment

Digitizing the FinServ Customer Experience

Hybrid work models, cloud adoption, and business process digitization have altered and expanded the cyberattack threat surface. As network configurations, business models, and threat landscapes continue to shift, the need for integrated network and security tools has become more urgent. Meanwhile industry buzz around terms like SASE, ZTNA, or EDR is important to keep up with, but can be a lot for IT teams to keep track of.  

Featuring the latest cybersecurity research from IDC, this webinar will sift through some of the buzz around emerging network security models and provide insights on how mid-sized businesses can improve their cybersecurity toolsets and skills.

Tune in to learn about:
• The latest cybersecurity trends and challenges facing mid-market companies 
• The buzz around SASE and Zero Trust – and how to know what’s right for your business
• What the convergence of networking and advanced security means for IT teams  
• How managed services providers are working with businesses to keep pace with new security solutions and minimize threats. 

Panelists:

Phil Harris, Research Director, Risk, Advisory, Management and Privacy, IDC
Joe Richardson, Senior Director, Product Management, Secure Networking, Comcast Business
Yulia Duryea, Senior Director, Product Management, Secure Networking, Comcast Business

Beyond the Buzzwords: Networks and Security Converge

Networks are under pressure like never before. For networking security leaders, too many blind spots in their network security operations means too many vulnerabilities with the shift to hybrid work, data, applications, intellectual property, and personal information is no longer stashed safely behind a corporate firewall. Today, it can be anywhere.
 
Fortunately, security solutions and practices have transformed thanks to the cross pollination of security, data analytics, cloud, and networking protocols like Software-Defined Wide Area Networking (SD-WAN). Smart use of modern network security solutions and practices give CISOs their best chance fight against threats and mitigate risk. 

In this webcast, we’ll explore:
• The current trending threats facing networks, like authentication vulnerabilities, malware, phishing, denial of service attacks. 
• Where current network security measures are falling short.
• The importance of observability, security intelligence, AI and ML in a network security strategy. 
• Steps that security and networking leaders can take to shore up defenses.
• How a managed services partner can help.

Our Speakers
Chris Kissel, Research Director, Security & Trust Products, IDC
Jim Malone, Senior Content Director, CIO Marketing Services

Modern Network Security: How Technology and Smart Practices are Reducing Risk

The passage of the bipartisan Infrastructure Investment and Jobs Act promises to deliver, among other things, $65 billion to help ensure that every American has access to reliable, high-speed internet. For state, county and municipal officials, that will mean a rare opportunity to ensure that broadband is deployed to the unconnected and that the unconnected have access to online services. But it will also mean getting the right help to ensure those investments are reliable and deliver on the promise of community engagement.

While the investment opportunity is significant, broadband networks are expensive, and the new funds will only go so far. So, to ensure the broadband buildouts are effective, the funds must be prioritized to unserved areas and not wasted on subsidizing some duplicative network, says Michael Brady, SVP of Government Affairs, Comcast Cable, in a new StateScoop interview. He explains critical steps state and local agencies can take to help with their planning, like consulting with broadband providers to develop a program that’s committed to digital equity. 

Terry Connell, SVP of Sales and Sales Operations, Comcast Business, also explains the benefits of diversifying broadband providers’ portfolios and the importance of having the right partners to collaborate for increased local expertise and flexibility while removing redundancy.  

Learn more about how Comcast is helping public sector leaders take advantage of the new wave of broadband infrastructure investment funding.

Capitalize on New Federal Funding for Expanding Broadband Services

As retail enterprises push forward on their digital transformation journeys, networks are expected to facilitate ever-increasing critical business functions. Retail IT systems need to work seamlessly across distributed locations, supporting everything from analytics, ecommerce, and payment platforms, to inventory and order management, supply chain, and delivery solutions. Meanwhile, the instore experience is increasingly reliant on connectivity to power customer and employee experiences. And with data fueling nearly every facet of the business, network security is a top-priority for IT leaders in the retail space.

This webinar will explore the latest trends in retail and the technologies that power the digital retail ecosystem.


Key points: 
• How retailers are blending digital and in-person customer experiences
• Driving customer engagement with mobile apps, loyalty programs and connectivity 
• Supply chain optimization and the role of IoT
• Why secure network solutions are critical in the era of data and digital experiences 

Our Panelists:
Dan Berthiaume, Senior Editor, Technology, Chain Store Age
Leah Thornton, Executive Director, Enterprise Sales, Comcast Business

Powering the Connected Digital Ecosystem in Retail

In this session, Amit Verma, VP of Technology & Solutions Engineering for Comcast Business, discusses how the secure access service edge (SASE) model merges advanced security with SD-WAN to create a single, unified cloud service. The benefits of the SASE model  includes flexible scalability, simplified WAN deployment, increased security, and application-based bandwidth allocation. The discussion addressed how SASE models can be configured to best support today’s retail network applications (including SWG, CASB, ZTNA, and FWaaS), identify sensitive data and malware, decrypt content at line speed, continuously monitor sessions, and assess risk and trust levels.

This session was originally presented by Verma at the 2022 NRF conference and expo in New York City. 

Speaker: Amit Verma, Vice President of Technology & Solutions Engineering, Comcast Business

Next-Gen Cybersecurity for Retail: Provisioning SASE Solutions for Your Network

Retail’s critical technology solutions rely on the power of strong network infrastructures. But the more connected we are, the more secure we have to be. Confronted with escalating threats, tightening privacy regulations, and growing customer concerns about data security, retailers are facing unprecedented pressures. The secure access service edge (SASE) model merges advanced security with SD-WAN to create a single, unified cloud service with far-reaching benefits. Join us to explore how retailers can leverage SASE to develop holistic network strategies.

This session was originally presented by Bob Victor, SVP of Product Management for Comcast Business, at the 2022 NRF conference and expo in New York City.

Why Retailers Should Consider Cloud-Based Security Now

For the sports and entertainment market, as at-home viewing continues to improve, the in-person fan experience becomes a key differentiator. That covers everything from ticketing and entry, to easing friction for parking and concessions, to providing seamless access to media, mobile apps and betting platforms. The same thinking applies for retail: As digital commerce continues to grow, retailers must enhance the in-store experience to create a smooth, delightful, and personalized shopping experience. At the end of the day, the foundation for optimizing fan and customer experiences, whether at a stadium or in-store, is robust connectivity. Being ready for big moments in business means having a network with the speed, security, and agility to raise your CX game.

Register for this webinar to learn about: 
• How customer and fan experiences drive engagement and business value 
• The technology underpinning CX in sports and entertainment, retail, and hospitality 
• How connectivity shapes customer experience, including high-speed internet, WiFi and 5G and LTE private wireless networks
• Using WiFi analytics to improve operations and drive omnichannel marketing opportunities.

Panelist:
Brian Epstein, VP General Manager, Deep Blue, a Comcast Company
Clayton Casper, Account Manager, Analytics & IoT, Nokia

Connectivity Powering Fan & Customer Experiences

IT leaders are living through a “volatile, competitive, and opportunity-laden era,” according to IDC. In response, digital technologies are driving future priorities for IT teams. But this shift has IT leaders ready to stand back and reassess IT’s strategy — their very adequacy, capability, and vision. It’s a tall order. CIOs have been central figures in the enterprise transformations spurred on by the pandemic and are expected to keep up with the accelerated pace of digital adoption going forward. 
 
Join us for this webinar as we examine how CIOs should be rethinking their IT orgs, the strategic moves savvy leaders are making, and the benefits of IT teams taking a more collaborative approach. Also, we’ll examine the interplay of technology and the “human factor” as IT teams strive to meet the ambitious DX goals they’re tasked with – distributed work models, accelerated digital adoption, and new security and networking integrations.

Moderator:
• Jim Malone, IDG Senior Content Director

Speakers:
• Joseph Pucciarelli, Group Vice President & IT Executive Advisor, IDC
• Martin Capurro, VP of Managed Services, Comcast Business

The Human Factor: How CIOs are Rethinking the IT Org

As we move into 2022, enterprise IT goals are shifting to meet the needs of a steadily improving business environment. The good news? According to a recent IDC survey, 53% of businesses worldwide are focused on a return to growth and on the “next normal.” Whereas one year ago, businesses were focused on business continuity and cost optimization, the majority are now eyeing a return to growth that is definitively powered by technology. CIOs are charged with supporting growth goals with digitally enhanced products and services, data intelligence to drive innovation, and ongoing digital operations and resilience. Those priorities reinforce the need for an agile network infrastructure to provide the flexibility, connectivity, and security from HQ to the radically transformed network edge. 


  Register for the webinar to learn about:
 • The continued growth of cloud-based computing and solutions
 • Where 5G fits within a hybrid network connectivity approach
  • Managed edge services, connectivity, and the “branch of one” architecture evolution 
• The call for better alignment between IT and business needs going forward  

Panelist: • Carrie MacGillivray, Group VP & GM, WW Telecom & Mobility Research, IDC

Network Technology Trends for 2022 & Beyond

In this webcast, Sam Chernack, SVP of Technology at Comcast Business discusses with panelists the challenges of evolving business and networking requirements in the COVID-19 era. Considered are the lessons learned within the sports and entertainment industries, but also provide valuable analysis to all organizations. Common thread narratives of virtual technology, cloud transition, contactless demands, and the user experience are key elements in the race to ensure a sound organizational approach. Responsivity to security concerns in the work-from-home climate ultimately call for products that will facilitate productivity and efficiency.

Digital-to-Hybrid Transformation in Sports & Entertainment

As businesses grow more reliant on connected digital systems and the volume of remote users increases, traditional firewall and single-point security solutions have become less effective. Meanwhile, the onus on IT leaders to proactively ensure the security of their networks and digital business assets has never been greater. These shifting business needs and the evolving threat landscape require integrated, advanced security solutions offering improved threat detection and risk mitigation to help secure the network across diverse endpoints, locations, and cloud environments. 

Register for this webinar to learn about: 
•       How cybersecurity needs have changed and how the industry is responding 
• The features that underpin multifunction advanced security solutions
•	How on-premise and cloud-based UTM solutions are used to help mitigate a variety of threats
•	What the integration of advanced security and SD-WAN means for enterprise security  
•	The role service providers are playing to help businesses improve their network connectivity and deploy security solutions

Panelists: 
•	Joe Richardson, Senior Director, Cybersecurity Products, Comcast Business
•	Wayne Wilson, Senior Manager, Systems Engineering,
Palo Alto Networks

The Evolution of Advanced Security & Threat Management

The rise of remote work, explosion of digital adoption, and accelerated shift to the cloud in the past year has drastically altered how enterprises are thinking about cybersecurity. The expanding network perimeter and ever-changing threat landscape are pushing organizations to apply secure access no matter where their users, applications or devices are located and shifting to more cloud-friendly solutions. The rise of new security frameworks, such as Secure Access Service Edge (SASE) and zero trust, signal the need for greater integration of network and advanced security capabilities. This webinar will explore recent trends and strategic approaches in enterprise cybersecurity – key considerations, priorities, and technology solution adoption – for securing the new network edge.

Key Points 
• Enterprise security trends and IT priorities 
• Strategic approaches and supporting technologies 
•	How advanced security solutions are evolving 
•	Role of SD-WAN, network virtualization in security amid growth of digital and cloud adoption 
•	How tech partners are delivering integrated secure network solutions 

Speakers: 
•	Pete Lindstrom, VP of Research, Enterprise / NextGen Security, IDC 
•	Martin Capurro, VP of Managed Services, Comcast Business 
•	Shena Seneca Tharnish, VP of Cybersecurity Products, Comcast Business

Securing the New Network Edge

Businesses have greatly expanded their wish lists of digitally enabled initiatives over the past 12 months, a dynamic that adds to the pressures on IT leaders. Despite the challenges, a recent IDG and Comcast Business survey reveals that IT leaders are eager to step up and take advantage of the opportunity for personal and professional advancement. In this webcast, IDC analyst Joseph Pucciarelli will discuss the accelerated pace of digital transformation, how it is impacting the expectations and opportunities for IT leaders, and the ways in which they can respond. 

Tune in to learn about: 
•	How post-pandemic priorities are reshaping business and IT
•	What opportunities this presents for IT leaders 
•	The adoption and impact of new hybrid work models 
•	Whether the pace of transformation is fast enough 
•	What role partners will play and how IT leaders can focus their priorities for the future 

Moderator:
•	Jim Malone, IDG Senior Content Director

Speaker:
•	Joseph Pucciarelli, Group Vice President & IT Executive Advisor, IDC

Adapting & Accelerating: IT’s Race to Keep Pace with Business Priorities

The hospitality industry recently hit a welcome milestone: Analytics firm STR statistics reveal that, for the week ending April 10th, occupancy rates hit nearly 60%--a number not seen since prior to the start of the pandemic. As consumer and business travel continues to ramp up, the industry is building on a range of technological advances made during the pandemic. Kiosks are supporting more grab-and-go food beverage operations; hybrid meetings and events blend in-person and digital programming; touchless and mobile experiences continue to power check-in and checkout, room entry, and dining.

In this webinar, we'll explore the evolution of hospitality technology as travel returns to pre-pandemic levels in the context of a changing customer experience. The discussion will cover:
    • current trends in consumer and business travel
    • technology, solutions, and platforms that support new guest experiences 
    • underlying network, connectivity, and cybersecurity needs 
    • how government policy is shaping the travel and hospitality industry

Panelists:
•Michael Blake, CEO, Hospitality Technology Next Generation (HTNG) 
•Matthew FitzGerald, Senior Director, Deep Blue Communications, a Comcast Business Company

What’s Next for Hospitality Tech & the New Guest Experience

The pandemic set off a major shift in the way banking is done, signaling a rapid uptick in digital transactions and virtual customer services. In a short time, consumers have shown a preference for these streamlined experiences, with fewer in-person interactions and an array of digital options. The pace of banking is accelerating elsewhere, with instant financial transactions, faster delivery of capital through lending platforms, vast reductions in paperwork, and virtual financial management.
As the financial services customer experience continues to shift, organizations need to position their networks to better power it. Underlying new CX must be robust infrastructure, connectivity, and security that enable seamless operations regardless of external circumstances. Using SD-WAN (Software-Defined Wide Area Network), wireless, managed network services, and more can position FinServ organizations for success in the long haul. 
 In this webinar, we’ll discuss the ways which networks and technology can be enhanced to meet challenges of the ever-evolving financial services customer experience.

Key takeaways will include: 
•changes and innovations in the FinServ customer experience, including new technologies and engagement platforms; 
•the need to be proactive in security efforts, incorporating a security-first strategy that includes AI and Machine Learning and other technologies to proactively counteract cybercriminals and thwart fraud; and
•the key technologies—such as SD-WAN—that underpin resilient FinServ networks and optimize the customer experience now and in the long term.

Our panelists:
•Thomas Sweeney, Executive Director, Strategic Client Group, Comcast Business.
•Larry K. Williams, President & CEO, Technology Association of Georgia (TAG).

Optimizing Networks for Delivering New FinServ Customer Experiences

Healthcare technology adoption rose quickly in 2020 as COVID-19 pushed hospitals, practitioners, health systems, and patients to rely increasingly on digital tools for care delivery. While healthcare technology has traditionally been used to advance care and patient outcomes, create administrative efficiencies, and comply with government regulations, there is an emerging focus on the patient-as-customer and technologies that amplify patient-centric interaction. Telehealth and virtual care are the foundation of a hybrid model that will persist in 2021 and beyond. 
As a host of advancements continues to digitize the patient experience, CIOs and line-of-business will need to partner on effectively marketing new patient care and business models. IDG’s 2021 State of the CIO reveals that CIOs responsibilities have expanded from traditional IT needs to encompass revenue-producing aspects of innovation, business development, and customer experience.

Tune in to this webinar to learn about:
•the rapid rise in technology adoption and innovative use of emerging tech, such as AI, voice assistants, and robotics; 
•how shifting patient needs will drive the patient-as-customer transformation;
•how IT strategies are shifting to meet the needs of the digital patient experience; and
•how healthcare organizations can effectively market new and evolving telehealth models. 

Panelists:
•Travis Flood, Director of Customer Insights, Effectv. 
•Mark Hagland, Editor-in-Chief, Healthcare Innovation.

Technology & Business Strategies Driving the Digital Patient Experience

The past year was among the most difficult the restaurant industry ever experienced, testing the limits of operator capabilities and accelerating trends at light speed. But the industry responded with innovations to adapt to the new business normal, implementing new tech-enabled solutions such as online ordering, contactless curbside pickup, food service automation, line busting tactics, outdoor dining, and more. The dramatic rise of digital commerce and innovations in operations and customer experience put new demands on network technology, with greater bandwidth and connectivity needs, increased reliance on cloud applications and point-of-sales system, and the ability to scale tech solutions across locations efficiently. The need for greater digital agility has also spurred a shift in the very perception of digital transformation itself, giving greater credence to the strategic role of technology today and in the foreseeable future.

Join us on Thursday, March 25, at 1 p.m. ET for “The Forces Driving Restaurant Technology Transformation,” a webinar from Comcast Business. We’ll explore the ways in which restaurants are increasingly employing digital dining approaches in working to meet customer experience expectations and the underlying technologies that can cost-effectively optimize operations. 

Panelists:
•Dorothy Creamer, Senior Research Analyst, Hospitality & Travel Digital Transformation Strategies at IDC
•Marybeth Pearce, QSR, Food & Beverage Technology Solutions Leader at Comcast Business.

Restaurants Embrace Digital Tech to Evolve the Guest Experience + Operations

Business leaders are focused on the day-to-day of running and growing their companies and may not be aware how much federal, state, and local public policy can impact their success. Yet public policy greatly affects the business environment for small and mid-sized businesses, impacting such things as labor costs, supply chain, and government funding opportunities. As businesses become more digitally oriented, they must also navigate a slew of new concerns, including cybersecurity, business resiliency, digital job skills, broadband internet access, and digital marketing, all of which have important policy implications. 

Comcast Business is teaming up with public policy experts to help break down the latest policies and debates in Washington, DC to provide critical insights on how they impact small and mid-sized businesses. We invite business leaders to attend this webinar to learn about: 

• How public policy can impact small and mid-sized businesses 
• The state of the SMB economy and how the current administration and Congress is shaping business 
• The latest on Infrastructure Investment and Jobs Act, CHIPs Act, and more 
• Policies impacting digital business growth including cybersecurity, digital marketing, digital skills, and       Internet accessibility 
• Tools and services available to small businesses for staying updated on policy changes

Featured Speakers:
Ronnie Chatterji, Chief Economist, U.S. Department of Commerce
Jim Doyle, President, Business Forward
Rudy Brioche, VP and Counsel, Global Public Policy, Comcast

Public Policy Changes Small and Mid-Sized Businesses Should Know About

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