Alan Webber, Research Director, Digital Strategy & Customer Experience
In this IDC FutureScape presentation, IDC's Alan Webber will discuss the key predictions that will impact how enterprises address the customer experience over the next one to five years. Senior IT leaders and line-of-business executives will come away with guidance for managing the implications these predictions harbor for their IT investment priorities and implementation strategies.
About IDC FutureScape
IDC FutureScape reports are used to shape enterprise IT strategy and planning by providing a basic framework for evaluating IT initiatives in terms of their value to business strategy now and in the foreseeable future. IDC's FutureScapes are comprised of a set of predictions designed to identify a range of pending issues that CIOs and senior technology professionals will confront within the typical three-year business planning cycle. Each prediction is assessed on the basis of its complexity, organizational impact, and time frame to expected mainstream adoption.
To learn more about IDC FutureScape 2019, please go to http://www.idc.com/events/FutureScapes