Poor data quality is the leading cause of death for Customer 360 initiatives. It's easy to see why: too many organizations have settled for bad customer data, and that can only lead to disappointing results.
Without healthy customer data, departments from sales and marketing to product can’t access the full value of customer relationships. That’s why failure to deliver on Customer 360 is so damaging to your team's relationship with the business side of the organization, and raises questions about IT spend.
It’s time to change that. You can make Customer 360 possible for your organization by building a healthy data environment with Talend.
Attend this session to learn how to keep data problems from throttling your organization’s most important initiative, including:
- Protecting customer data quality with preventative measures
- Maintaining healthy customer data with proactive treatments
- Creating a culture that puts data health first
You’ll also get a live demonstration of how to enable all personas to access, collaborate, and share data across the organization with Talend Data Fabric. With this knowledge, you’ll be ready to address the root causes of failure for Customer 360 initiatives.
With Talend as your partner for overcoming bad customer data, your Customer 360 will thrive.
Mitchell Ogilvie, Manager, Solutions Engineering, Talend