Video: (Cognism) A day in the life of a SDR

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In this video, Saif Khan, Cognism's top SDR of Q3 discusses his thoughts on being an SDR. Questions asked: 1. Can you describe your role in 3 words? 2. What made you want to go into a career in sales? 3. Where do you see your role progressing? 4. What is something that you struggled with as an SDR and how you solved it? 5. What is one of the highlights of being an SDR? 6. What are your top tips for a great cold call? 7. What is the biggest objection you get and how do you overcome it?

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Since our formation in 1911, The Institute of Sales Management (ISM) has had one aim; to represent sales professionals across the world. We were the first to host a sales conference, offer sales qualifications, deliver a sales award ceremony and arrange regional groups. We set the standard for all who follow. We are the trailblazers.