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Data Privacy: The “How” Behind the “What”

Protecting personal information is the new normal, and personal data privacy will be the most prominent issue affecting how businesses gather, store, process, and disclose data in 2019. Gartner includes data ethics and privacy on their list of the top 10 strategic technology trends of 2019, placing it on the same level as AI-driven development, blockchain, and edge computing.

Businesses have been inundated with information on what recent privacy laws like GDPR and CCPA require, but many are still trying to figure out how to comply with them on a practical level. Many companies are focusing on data privacy from the legal and security side, which are definitely foundational, but are missing the focus on data. The good news is that these data privacy regulations compel businesses to get a handle on personal data — how they get it, where they get it from, which systems process it, where it goes internally and externally, etc. In other words, the new norms of data privacy require proactive data management, which enables organizations to extract real business value from their data, improve the customer experience, streamline internal processes, and better understand their customers.

In this webinar, Primitive Logic will provide a practical “how-to” guide to data privacy so that you can understand where your data is and ensure that your business processes and technical systems will allow you to comply with data subject requests such as the “right to be forgotten.”

Key takeaways include
- Creating a strategy for aligning your data systems and processes with privacy law requirements
- Building a data privacy foundation across 4 areas: data management, security, policies, and contracts
- Capturing your data inventory and processing activities
- Mapping your data systems, data processes, and data flows (both within and outside of the company)
- Designing a data privacy governance strategy
- Planning for “triggers” that could impact your compliance status
Recorded Jan 28 2019 53 mins
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Presented by
Jill Reber, Kevin Moos, Kina Ratanjee, and Sarah Davis
Presentation preview: Data Privacy: The “How” Behind the “What”

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  • Architecting Your Data and Systems to Address Data Subjects' Rights Oct 24 2019 6:00 pm UTC 58 mins
    Primitive Logic CEO Jill Reber and President Kevin Moos
    The ability to search, discover, review, and delete personal data is a critical component of data privacy compliance. But if that data is stored in multiple systems, and potentially shared with multiple partners, the tasks become dramatically more complex – requiring the technological ability to find and address all affected data promptly. Accommodating the exercise of data privacy rights requires a new level of enterprise-wide data mapping, data governance, data architecture, and system management. Join Primitive Logic’s technology solution experts and learn how to address data subject access requests (DSARs) from the technology perspective.
  • Keeping the Gears in Motion: How IIoT Drives Predictive Maintenance Recorded: Oct 9 2019 42 mins
    Primitive Logic
    Unplanned machine downtime can disrupt operations, diminish employee productivity, and generate high costs for emergency repairs. IIoT devices offer an effective solution by transmitting data on temperature, vibration, friction, and other factors, enabling you to detect potential failures ahead of time and repair or replace equipment proactively.

    Join Primitive Logic's experts to learn:

    - How predictive maintenance helps minimize unplanned machine downtime
    - How IIoT reduces the need for on-site maintenance checks
    - How to make the most of your IIoT investment by integrating device management onto a single platform
    - How one of our clients leveraged IIoT devices to reduce the need for on-site maintenance, resulting in significant time and cost savings
  • Data Virtualization: Key Foundation of a Cloud-First Strategy Recorded: Sep 25 2019 57 mins
    Kevin Moos, President, Primitive Logic; Jay Livens, Director of Product, Actifio
    As more organizations adopt a cloud-first strategy, the task of migrating high-volume transactional workloads presents a unique set of challenges, particularly in handling the large amounts of data involved. Join Primitive Logic and Actifio as we discuss the most pressing challenges around transactional data migrations … and the solutions that can help address them. You will learn:
    • The unique challenges in migrating transactional data to the cloud
    • How to handle data for applications with both on-prem and cloud components
    • How to approach transactional data as part of a multi-cloud strategy
    • How data virtualization helps resolve issues of security, governance, multi-cloud coordination, and more
  • GDPR Comes to America (CCPA) — Be Prepared Recorded: Sep 10 2019 51 mins
    Kevin Moos, President of Primitive Logic; Ian Rowlands, Director of Product Marketing, ASG
    Join Kevin Moos, President of Primitive Logic and Ian Rowlands, Director of Product Marketing, ASG, to learn
    • How this regulation affects your company, regardless of where you’re located
    • What you need to do now to get ready for CCPA’s deadline of January 2020
    • If you’re ready for GDPR, do you have to do anything more for CCPA?
    • Useful tools and technologies to help you meet the new law’s requirements
    • How you can turn CCPA readiness into a benefit (not just a cost)
  • Is Data Still the New Currency? Recorded: Aug 15 2019 36 mins
    Primitive Logic CEO Jill Reber & President Kevin Moos
    Getting your company ready for GDPR, CCPA, and other data privacy laws isn’t about putting a few new processes in place — it’s about rethinking your entire approach to personal data, including how to get value from it. For decades, companies have collected and stored all kinds of personal information “just in case” they ever needed it.

    Today's data privacy regulations require a different approach. You need to be proactive in thinking about how to get value from your data, and you need to understand exactly what your company is doing with personal data and why.

    Join Jill Reber and Kevin Moos of Primitive Logic to learn:
    - How to work with third parties who process personal data on your behalf
    - How preparing for data privacy laws helps you understand your data on a whole new level (and why that’s a good thing)
  • CCPA: How Startups and SMBs Can Prepare Without Panicking Recorded: Aug 6 2019 58 mins
    Jill Reber, CEO, Primitive Logic; Kevin Moos, President, Primitive Logic; David Jarzabek, Attorney, Royse Law
    The California Consumer Privacy Act (CCPA) impacts companies of all sizes, including startups and SMBs. CCPA will expand the privacy obligations of all organizations far beyond those required by current state privacy legislation (CalOPPA, etc.), and all organizations who gather and process personal data of California residents must be prepared. Fortunately, the right strategies can make this process easier than you may have thought.

    Join Primitive Logic and Royse Law to learn
    - Why CCPA readiness doesn’t have to “break the bank”
    - How to develop a cost-effective plan to get ready for CCPA
    - How to prepare for private right of action under CCPA and potential amendments
    - How data privacy is becoming part of standard M&A due diligence practices
  • The No-BS Guide to Data Privacy in 2019 … and Beyond Recorded: Jul 24 2019 37 mins
    Kevin Moos, Kina Ratanjee, and Sarah Davis
    Now that data privacy has entered mainstream conversations around the world, some businesses are finding it difficult to separate fact from fiction — "Is an updated privacy policy all we really need?" "This company says their data tool will make us compliant — is that true?" "Can't I just use a survey to find out what we're doing with personal data?"

    Join Primitive Logic at our next webinar, where we'll bust the most common myths about data privacy as we show you how to adapt to the demands of our current environment and prepare for what lies ahead.

    You will learn:

    The most common myths around data privacy … and the real truth behind them
    How to build a foundation for alignment with present and future data privacy laws
    How to address the four key areas of data privacy compliance
    The realities of where technology products can help your compliance efforts
    Common challenges and pitfalls to avoid

    Speakers:

    Kevin Moos, President, Primitive Logic
    Kina Ratanjee, Delivery Director, Primitive Logic
    Sarah Davis, Senior Consultant, Primitive Logic
  • Staying Ahead of the Curve: Microservice & MDM Strategies for Agile Architecture Recorded: Jul 9 2019 39 mins
    Primitive Logic President Kevin Moos and Technical Director Steve Ernst
    In the race towards digital transformation, fueled by growing competitive pressures, enterprises need an architecture that responds quickly to escalating customer expectations — while also maintaining security and reliability.

    Join Primitive Logic to discover why your EA roadmap must begin with your business priorities … and how microservice architectures and master data management (MDM) strategies can help you achieve your objectives.

    You’ll learn:
    - How to build a secure EA roadmap grounded in your business priorities
    - How microservices let you move quickly in keeping up with customer expectations
    - How MDM helps you deliver the insights businesses need to make data-driven decisions
  • Game On! Gamification: How to Make GDPR Training Fun… and Effective Recorded: Jun 20 2019 47 mins
    Primitive Logic Senior Director Ethan Silvers, Senior Consultant Sarah Davis and Ringorang CEO Robert Feeney
    Now that the GDPR is in force, the compliance training your team received is a vitally important part of their day-to-day activities.

    So, how do you make sure your employees remember what they learned long after the training has ended?

    Enter gamification.

    Join Primitive Logic and Ringorang to learn how we’re helping clients reinforce GDPR training in a fun, engaging way that’s scientifically proven to make learning “stick.”

    You will learn:

    Where organizations are today with GDPR compliance.
    Why the “standard” approach to GDPR training may not be sufficient to change behaviors (and why it could cost you)
    The scientific proof behind gamification as a training reinforcement tool
    How we’re using gamification to help GDPR clients make learning stick.
  • Data Privacy: The “How” Behind the “What” Recorded: Jun 4 2019 52 mins
    Jill Reber, Kevin Moos, Kina Ratanjee, and Sarah Davis
    Protecting personal information is the new normal, and personal data privacy will be the most prominent issue affecting how businesses gather, store, process, and disclose data in 2019. Gartner includes data ethics and privacy on their list of the top 10 strategic technology trends of 2019, placing it on the same level as AI-driven development, blockchain, and edge computing.

    Businesses have been inundated with information on what recent privacy laws like GDPR and CCPA require, but many are still trying to figure out how to comply with them on a practical level. Many companies are focusing on data privacy from the legal and security side, which are definitely foundational, but are missing the focus on data. The good news is that these data privacy regulations compel businesses to get a handle on personal data — how they get it, where they get it from, which systems process it, where it goes internally and externally, etc. In other words, the new norms of data privacy require proactive data management, which enables organizations to extract real business value from their data, improve the customer experience, streamline internal processes, and better understand their customers.

    In this webinar, Primitive Logic will provide a practical “how-to” guide to data privacy so that you can understand where your data is and ensure that your business processes and technical systems will allow you to comply with data subject requests such as the “right to be forgotten.”

    Key takeaways include
    - Creating a strategy for aligning your data systems and processes with privacy law requirements
    - Building a data privacy foundation across 4 areas: data management, security, policies, and contracts
    - Capturing your data inventory and processing activities
    - Mapping your data systems, data processes, and data flows (both within and outside of the company)
    - Designing a data privacy governance strategy
    - Planning for “triggers” that could impact your compliance status
  • CCPA: How Startups and SMBs Can Prepare Without Panicking Recorded: Apr 23 2019 59 mins
    Jill Reber, CEO, Primitive Logic; Kevin Moos, President, Primitive Logic; David Jarzabek, Attorney, Royse Law
    The California Consumer Privacy Act (CCPA) impacts companies of all sizes, including startups and SMBs. CCPA will expand the privacy obligations of all organizations far beyond those required by current state privacy legislation (CalOPPA, etc.), and all organizations who gather and process personal data of California residents must be prepared. Fortunately, the right strategies can make this process easier than you may have thought.

    Join Primitive Logic and Royse Law to learn
    - Why CCPA readiness doesn’t have to “break the bank”
    - How to develop a cost-effective plan to get ready for CCPA
    - How to prepare for private right of action under CCPA and potential amendments
    - How data privacy is becoming part of standard M&A due diligence practices
  • Staying Ahead of the Curve: Microservice & MDM Strategies for Agile Architecture Recorded: Apr 10 2019 39 mins
    Primitive Logic President Kevin Moos and Technical Director Steve Ernst
    In the race towards digital transformation, fueled by growing competitive pressures, enterprises need an architecture that responds quickly to escalating customer expectations — while also maintaining security and reliability.

    Join Primitive Logic to discover why your EA roadmap must begin with your business priorities … and how microservice architectures and master data management (MDM) strategies can help you achieve your objectives.

    You’ll learn:
    - How to build a secure EA roadmap grounded in your business priorities
    - How microservices let you move quickly in keeping up with customer expectations
    - How MDM helps you deliver the insights businesses need to make data-driven decisions
  • Data Privacy: The “How” Behind the “What” Recorded: Jan 28 2019 53 mins
    Jill Reber, Kevin Moos, Kina Ratanjee, and Sarah Davis
    Protecting personal information is the new normal, and personal data privacy will be the most prominent issue affecting how businesses gather, store, process, and disclose data in 2019. Gartner includes data ethics and privacy on their list of the top 10 strategic technology trends of 2019, placing it on the same level as AI-driven development, blockchain, and edge computing.

    Businesses have been inundated with information on what recent privacy laws like GDPR and CCPA require, but many are still trying to figure out how to comply with them on a practical level. Many companies are focusing on data privacy from the legal and security side, which are definitely foundational, but are missing the focus on data. The good news is that these data privacy regulations compel businesses to get a handle on personal data — how they get it, where they get it from, which systems process it, where it goes internally and externally, etc. In other words, the new norms of data privacy require proactive data management, which enables organizations to extract real business value from their data, improve the customer experience, streamline internal processes, and better understand their customers.

    In this webinar, Primitive Logic will provide a practical “how-to” guide to data privacy so that you can understand where your data is and ensure that your business processes and technical systems will allow you to comply with data subject requests such as the “right to be forgotten.”

    Key takeaways include
    - Creating a strategy for aligning your data systems and processes with privacy law requirements
    - Building a data privacy foundation across 4 areas: data management, security, policies, and contracts
    - Capturing your data inventory and processing activities
    - Mapping your data systems, data processes, and data flows (both within and outside of the company)
    - Designing a data privacy governance strategy
    - Planning for “triggers” that could impact your compliance status
  • Q4 2018 Community Update: Data Privacy & Information Management in 2019 Recorded: Dec 18 2018 47 mins
    Jill Reber, CEO, Primitive Logic and Kelly Harris, Senior Content Manager, BrightTALK
    Discover what's trending in the Enterprise Architecture community on BrightTALK and how you can leverage these insights to drive growth for your company. Learn which topics and technologies are currently top of mind for Data Privacy and Information Management professionals and decision makers.

    Tune in with Jill Reber, CEO of Primitive Logic and Kelly Harris, Senior Content Manager for EA at BrightTALK, to discover the latest trends in data privacy, the reasons behind them and what to look out for in Q1 2019 and beyond.

    - Top trending topics in Q4 2018 and why, including new GDPR and data privacy regulations
    - Key events in the community
    - Content that data privacy and information management professionals care about
    - What's coming up in Q1 2019

    Audience members are encouraged to ask questions during the Live Q&A.
  • The No-BS Guide to Data Privacy in 2019 … and Beyond Recorded: Dec 11 2018 38 mins
    Kevin Moos, Kina Ratanjee, and Sarah Davis
    Now that data privacy has entered mainstream conversations around the world, some businesses are finding it difficult to separate fact from fiction — "Is an updated privacy policy all we really need?" "This company says their data tool will make us compliant — is that true?" "Can't I just use a survey to find out what we're doing with personal data?"

    Join Primitive Logic at our next webinar, where we'll bust the most common myths about data privacy as we show you how to adapt to the demands of our current environment and prepare for what lies ahead.

    You will learn:

    The most common myths around data privacy … and the real truth behind them
    How to build a foundation for alignment with present and future data privacy laws
    How to address the four key areas of data privacy compliance
    The realities of where technology products can help your compliance efforts
    Common challenges and pitfalls to avoid

    Speakers:

    Kevin Moos, President, Primitive Logic
    Kina Ratanjee, Delivery Director, Primitive Logic
    Sarah Davis, Senior Consultant, Primitive Logic
  • Data Virtualization: Key Foundation of a Cloud-First Strategy Recorded: Oct 17 2018 58 mins
    Kevin Moos, Eric Greenfeder, Jay Livens
    As more organizations adopt a cloud-first strategy, the task of migrating high-volume transactional workloads presents a unique set of challenges, particularly in handling the large amounts of data involved. Join Primitive Logic and Actifio as we discuss the most pressing challenges around transactional data migrations … and the solutions that can help address them.

    You will learn:
    The unique challenges in migrating transactional data to the cloud
    How to handle data for applications with both on-prem and cloud components
    How to approach transactional data as part of a multi-cloud strategy
    How data virtualization helps resolve issues of security, governance, multi-cloud coordination, and more
  • Staying Ahead of the Curve: Microservice & MDM Strategies for Agile Architecture Recorded: Sep 20 2018 40 mins
    Primitive Logic President Kevin Moos and Technical Director Steve Ernst
    In the race towards digital transformation, fueled by growing competitive pressures, enterprises need an architecture that responds quickly to escalating customer expectations — while also maintaining security and reliability.

    Join Primitive Logic to discover why your EA roadmap must begin with your business priorities … and how microservice architectures and master data management (MDM) strategies can help you achieve your objectives.

    You’ll learn:
    - How to build a secure EA roadmap grounded in your business priorities
    - How microservices let you move quickly in keeping up with customer expectations
    - How MDM helps you deliver the insights businesses need to make data-driven decisions
  • GDPR Comes to America (CCPA) — Be Prepared Recorded: Sep 18 2018 52 mins
    Kevin Moos, President of Primitive Logic; Ian Rowlands, Director of Product Marketing, ASG
    The State of California recently passed the strictest data privacy law in the United States: the California Consumer Privacy Act of 2018 (CCPA). The new law grants California residents a broad array of rights related to their personal information and requires companies to rethink their entire approach to capturing, storing, and sharing personal data.

    Join Kevin Moos, President of Primitive Logic and Ian Rowlands, Director of Product Marketing, ASG, to learn
    • How this regulation affects your company, regardless of where you’re located
    • What you need to do now to get ready for CCPA’s deadline of January 2020
    • If you’re ready for GDPR, do you have to do anything more for CCPA?
    • Useful tools and technologies to help you meet the new law’s requirements
    • How you can turn CCPA readiness into a benefit (not just a cost)
  • Game On! Gamification: How to Make GDPR Training Fun… and Effective Recorded: Aug 2 2018 48 mins
    Primitive Logic Senior Director Ethan Silvers, Senior Consultant Sarah Davis and Ringorang CEO Robert Feeney
    Now that the GDPR is in force, the compliance training your team received is a vitally important part of their day-to-day activities.

    So, how do you make sure your employees remember what they learned long after the training has ended?

    Enter gamification.

    Join Primitive Logic and Ringorang to learn how we’re helping clients reinforce GDPR training in a fun, engaging way that’s scientifically proven to make learning “stick.”

    You will learn:

    Where organizations are today with GDPR compliance.
    Why the “standard” approach to GDPR training may not be sufficient to change behaviors (and why it could cost you)
    The scientific proof behind gamification as a training reinforcement tool
    How we’re using gamification to help GDPR clients make learning stick.
  • Shift Happens! Future-Proof Your Business by becoming product-centric Recorded: Jul 26 2018 39 mins
    Inxeption VP of Sales David Judd, Primitive Logic Senior Director Ethan Silvers and President Kevin Moos
    Join Inxeption’s David Judd and Primitive Logic’s Ethan Silvers as they discuss the important role of product digitization on B2B sales and marketing as a way to future-proof your business.

    This webinar will cover the critical shift in business to become a product-centric organization:

    Bring together all your product data to develop a product-centric strategy

    Create a process to build speed, efficiency, and flexibility into your marketing campaigns

    Attain greater scalability to easily make changes and add more products and new sale channels

    Optimize the performance of your products across all sales channels

    Learn how blockchain can allow you to quickly react to market changes by connecting your digital asset and marketing systems to your product delivery supply chain.
Mindful Digital Transformation and Business Consulting
Primitive Logic has been solving large-scale, complex digital business strategy challenges for over thirty years. Our solutions are designed to evolve with an ever-changing digital landscape. What makes us different? Primitive Logic’s unique, time-tested approach applies mindfulness to digital transformation. Cut through the noise to empower your business to thrive in the rapidly changing digital world.

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