Is Data Still the New Currency?

Presented by

Primitive Logic CEO Jill Reber & President Kevin Moos

About this talk

Getting your company ready for GDPR, CCPA, and other data privacy laws isn’t about putting a few new processes in place — it’s about rethinking your entire approach to personal data, including how to get value from it. For decades, companies have collected and stored all kinds of personal information “just in case” they ever needed it. Today's data privacy regulations require a different approach. You need to be proactive in thinking about how to get value from your data, and you need to understand exactly what your company is doing with personal data and why. Join Jill Reber and Kevin Moos of Primitive Logic to learn: - How to work with third parties who process personal data on your behalf - How preparing for data privacy laws helps you understand your data on a whole new level (and why that’s a good thing)

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We have been solving large-scale, complex digital business strategy challenges for over thirty years. Our solutions are designed to evolve with an ever-changing digital landscape. What makes us different? Primitive Logic’s unique, time-tested approach applies mindfulness to digital transformation. Cut through the noise to empower your business to thrive in the rapidly changing digital world.