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How to Easily Unite Disparate Data Sources to Discover Powerful Insights

Do you need to combine data from multiple sources to get business insights? Do you know if the data you rely on is always accurate and up-to-date? Do you want to have insights quicker to meet business needs? Do you rather spend time on strategic tasks than maintaining the data warehouse?

Crunchbase also experienced these pain points. With over 31 million visitors to their website each year, Crunchbase collects and uses an incredible amount of data, and therefore needs a powerful analytics platform to aggregate all the data to ask the right questions. Since deploying Periscope Data Warehouse, Crunchbase was able to take their analytics to the next level by allowing them to leverage all their data — from their marketing stack to Salesforce to website impression data — and to build a comprehensive view of their business and customers.

Join Ryan Seagar, Head of Sales Engineering of Periscope Data, as he presents a live 30-minute demo and the Crunchbase case study on how Periscope Data Warehouse enables data teams streamline their entire analytics workflow — from data ingestion to analysis and reporting, offloading the mundane maintenance tasks while still maintaining full control and visibility .
Recorded Nov 15 2017 32 mins
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Presented by
Ryan Segar, Head of Sales Engineering at Periscope Data
Presentation preview: How to Easily Unite Disparate Data Sources to Discover Powerful Insights

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  • Marketing Analytics: How a Data Company Manages Marketing Data Oct 3 2018 8:00 pm UTC 30 mins
    Fraser Harris, Head of Product at Fivetran, Ryan Segar, Head of Sales Engineering & Brenna Robinson, Head of Growth Marketing
    Marketing is increasingly becoming a data-driven function — tracking more activity than ever before — but how can you make sense of it all? What tools do you need? What roles do the marketer and the analyst or technical partner play?

    Follow along with Head of Product at Fivetran, and Periscope Data’s Head of Growth Marketing and Head of Sales Engineering to get a full picture of how a data company handles marketing metrics — from the perspective of both the data analyst and the marketing professional.

    This webinar will cover:
    - Setting objectives and goals for marketing analytics
    - Tying together disparate marketing data sources
    - Some best practice dashboards Periscope uses
    - How analytics and marketing should work together — and how analysts can enable marketers to explore their own datasets
  • Citizen Data Science Webinar Series - How To Do Data Right Sep 27 2018 5:00 pm UTC 60 mins
    Kyle Dempsey, Sr. Professional Services Engineer at Periscope Data
    This is the second webinar in our “Citizen Data Science” series. Our first webinar, “Getting Started with Citizen Data Scientists,” covered the importance of citizen data scientists, how to get them enabled and how to empower them.

    To some citizen data scientists, data is a new language that they’re unfamiliar with translating into insights. For others, they’re eager to dive in and curious to explore, but reluctant to communicate their findings because they don’t have experience translating data into tactical operations.

    These new business-focused analysts need to be confident that they’re utilizing data properly. To empower these new data dives, Kyle Dempsey, senior professional services engineer at Periscope Data pulled together a collection of tips to make sure first-time analysts are doing data right.

    Join Kyle on September 27th, 2018 at 10 a.m. PDT as he walks through how to:
    - Define your analysis and outcomes
    - Understand what data is available and know how to ask for more
    - Ask questions in a way that allows data to answer them
    - Use data to inform decisions
    - Enable collaboration between technical and nontechnical teams
  • How Oscar Health Solves Complex Problems with Advanced (Product) Analytics Recorded: Sep 12 2018 38 mins
    Clare Lynch, Data Scientist of Product at Oscar Health and Scott Castle, Head of Product Management at Periscope Data
    You've got a tool (or tools) in place to analyze your product analytics — good work! Once you’ve collected all your pertinent data and established baseline analytics, the next step is to go deeper on your data with advanced analytics. It’s daunting, but the best way to get started is to learn from a company that has already implemented advanced analytics.

    Join our webinar featuring Oscar Health, a technology-focused health insurance company, to hear them discuss how they use analytics to make a range of business decisions. With Periscope Data, they’ve gained complete visibility into their user journey, tracked how each product contributes to the company’s overall revenue metrics and used advanced analytics to identify complex behavior patterns and predict future usage of their product.

    Join this webinar to see how Oscar Health:
    - Realized it was time to switch to one analytics tool
    - Combined their product and user data in one place to find deeper insights
    - Took their analysis a step further to predict user behaviors
  • Getting Started with Citizen Data Scientists Recorded: Aug 29 2018 35 mins
    Britton Stamper, Sales Engineer at Periscope Data
    This is the first webinar in our “Citizen Data Science” webinar series, keep an eye out for upcoming webinars focused on making Citizen Data Scientists informed, empowered and successful.

    All companies have data, and a growing number of these organizations are able to generate insights and business value from it. However, with data expected to double in the next two years, the new limiting factor will be the human capital to find meaningful ways to analyze it. Enter citizen data scientists. With the growth of these data-savvy professionals with domain expertise, not only is there another set of eyes looking at the data, but also the data can be aligned with exactly what insight that professional needs to make a business decision.

    This new vantage point can help companies make sense of their data in a more effective way than ever, but only if they take the steps to empower these new analysts. There are a few quick tips and process best-practices that need to be considered before they can dive into making sense of the analytics.

    Join Britton Stamper, Sales Engineer for Periscope Data, when he addresses:

    Getting started as a citizen data scientist
    - How to create an effective data-centric culture
    - Identifying your company’s first group of citizen data scientists
    - How to empower citizen data scientists to add the biggest impact
  • Blending Art & Science: Using Data to Forecast and Manage Your Sales Pipeline Recorded: Aug 23 2018 47 mins
    Sam Shuster, Senior Analyst and Ben Loeffler-Little, Head of Sales at Periscope Data
    Sales is a scientific art; it takes someone who can translate their experience as a sales manager into an artful set of best practices. The science part requires the application of advanced data models to standard CRM data to understand their pipeline at greater depth. Blending the quantitative expertise of the data team with the experience, intuition and knowledge of the sales leadership ensures companies are able to use that pipeline analysis to correctly predict revenue. More importantly, that process helps sales managers manage and invest in their team and have data-driven conversations that will lead to exceeding revenue goals.

    Join Sam Schuster, analytics team lead at Periscope Data, and Ben Loeffler-Little, head of sales at Periscope Data, as they discuss how analytics and sales have partnered to forecast new business revenue and manage pipeline. Together, they have built a tool that models new business revenue and identifies key pipeline trends to ensure sales leadership will hit their goals.

    In this webinar, they will discuss:
    - Why visualizing sales pipeline matters
    - How to bridge the gap between technical tools and non-technical users
    - How to model Salesforce data
    - Business impact from using these visualization

    The link to SQL for all data models presented in this webinar will be included in the registration follow-up email.
  • Luma Health: Using Analytics to Increase Customer Success Recorded: Aug 14 2018 28 mins
    Aditya Bansod, Co-Founder & Humair Burney, Business Analyst at Luma Health & Scott Castle, Head of Product at Periscope Data
    All companies strive to drive sales. But acquiring new customers is only part of the battle; the real challenge is retaining them as customers. While net new buyers are great, having a loyal customer base ensures that you have quality product, take a regular pulse of industry needs, and drive pipeline … the goal of most successful companies.

    Join our webinar with Luma Health, an innovator in the patient experience space, to learn how they leverage their analytics platform to collect insights across the company and how they use those analytics to improve user retention.

    In this webinar, you will learn:
    - When it is time to turn to advanced analytics
    - Tying together disparate product data sources
    - The benefits Luma Health found from sharing insights (with their team and with customers)
    - How they are enabling enterprise customers with custom dashboards
  • Luma Health: Leveraging Product Analytics for Innovation in Healthcare Recorded: Jul 25 2018 33 mins
    Aditya Bansod and Humair Burney from Luma Health and Scott Castle from Periscope Data
    Product managers often have challenges getting all necessary quantifiable metrics to make informed product decisions. How do you know if you are looking at the right information (and is it all of the information you need)? And now what do you do with this data to ensure that the users experience is the best possible?

    Join our webinar with Luma Health, an innovator in the Patient Experience space, to learn how they’ve gained full visibility into their user journey and how each product contributes to the company’s overall revenue metrics, ensuring they are fulfilling their customer’s expectations (and innovating new ways to support them).

    In this webinar, you will learn:
    - When it is time to turn to advanced analytics
    - Tying together disparate product data sources
    - How product metrics can help serve different customer needs
    - Lessons learned along the way
  • Marketing Analytics: How a Data Company Manages Marketing Data Recorded: Jun 28 2018 30 mins
    Fraser Harris, Head of Product at Fivetran, Ryan Segar, Head of Sales Engineering & Brenna Robinson, Head of Growth Marketing
    Marketing is increasingly becoming a data-driven function — tracking more activity than ever before — but how can you make sense of it all? What tools do you need? What roles do the marketer and the analyst or technical partner play?

    Follow along with Head of Product at Fivetran, and Periscope Data’s Head of Growth Marketing and Head of Sales Engineering to get a full picture of how a data company handles marketing metrics — from the perspective of both the data analyst and the marketing professional.

    This webinar will cover:
    - Setting objectives and goals for marketing analytics
    - Tying together disparate marketing data sources
    - Some best practice dashboards Periscope uses
    - How analytics and marketing should work together — and how analysts can enable marketers to explore their own datasets
  • BlueJeans: Driving Customer Success with Analytics Recorded: Apr 11 2018 30 mins
    Jason Graham, BlueJeans; Emilie Davis, Periscope Data
    BlueJeans, one of the world’s fastest growing video and web conferencing platforms, has driven incredible growth by knowing exactly what their customers need — the moment they need it.

    Join Customer Success Pros Jason Graham of BlueJeans and Emilie Davis of Periscope Data for a webinar at 11am PT on April 11 to discuss how to get the right insights from the right place at the right time. You’ll discover how BlueJeans leverages Periscope Data to understand the health of their customers and drive actions that improve overall retention and expansion rates.
  • Crisis Text Line: Using Predictive Analytics to Scale Crisis Intervention Recorded: Feb 27 2018 37 mins
    Crisis Text Line Data Scientist, Scotty Huhn and Periscope Data's Director of Product Management, Scott Castle
    For data scientists, predictive analytics is critical – but did you know it can also save lives? Crisis Text Line is using Periscope Data and Python to do just that – improving identification of data trends through natural language processing to better support people in crisis.

    Join Periscope Data and Crisis Text Line Data Scientist, Scotty Huhn, for a webinar to learn more about powering predictive analytics with Python and Periscope Data.  We’ll also share how, for the first time, Periscope Data is supporting SQL, Python, and R on one platform, enabling users to do more complex analysis in just a fraction of the time.
  • Driving Deeper, Faster Insights with Periscope Data’s Unified Data Platform Recorded: Jan 31 2018 31 mins
    Brett Li, Senior Product Marketing Manager
    In this 30-minute demo webinar, you will learn about how Periscope Data’s Unified Data Platform can help you:
    - Unify your teams — from business, analysts, and engineers under a single end-to-end platform
    - Accelerate your analytics — by connecting directly to your data sources, blending them, and delivering actionable charts and dashboards, no modeling required
    - Uncover true insights — by enabling powerful and flexible ad hoc analysis with a single solution
    - Share your insights anytime, anywhere — with live dashboards, reports, or embedded charts
    - Know your data is secure and up-to-date with our best-in-class security and 99.9% uptime.
  • Driving Deeper, Faster Insights With Periscope Data’s Unified Data Platform Recorded: Jan 17 2018 28 mins
    Brett Li, Senior Product Marketing Manager
    In this 30-minute demo webinar, you will learn about how Periscope Data’s Unified Data Platform can help you:
    - Unify your teams — from business, analysts, and engineers under a single end-to-end platform
    - Accelerate your analytics — by connecting directly to your data sources, blending them, and delivering actionable charts and dashboards, no modeling required
    - Uncover true insights — by enabling powerful and flexible ad hoc analysis with a single solution
    - Share your insights anytime, anywhere — with live dashboards, reports, or embedded charts
    - Know your data is secure and up-to-date with our best-in-class security and 99.9% uptime.
  • 30min Demo Webinar: Lightning-Fast Insights w/Periscope's Unified Data Platform Recorded: Dec 19 2017 27 mins
    Brett Li, Senior Product Marketing Manager
    In this 30-minute demo webinar, you will learn about how Periscope Data’s Unified Data Platform can help you:

    • Unify your teams — from business, analysts, and engineers under a single end-to-end platform

    • Accelerate your analytics — by connecting directly to your data sources, blending them, and delivering actionable charts and dashboards, no modeling required

    • Uncover true insights — by enabling powerful and flexible ad hoc analysis with a single solution

    • Share your insights anytime, anywhere — with live dashboards, reports, or embedded charts

    • Know your data is secure and up-to-date with our best-in-class security and 99.9% uptime.
  • How to Easily Unite Disparate Data Sources to Discover Powerful Insights Recorded: Nov 15 2017 32 mins
    Ryan Segar, Head of Sales Engineering at Periscope Data
    Do you need to combine data from multiple sources to get business insights? Do you know if the data you rely on is always accurate and up-to-date? Do you want to have insights quicker to meet business needs? Do you rather spend time on strategic tasks than maintaining the data warehouse?

    Crunchbase also experienced these pain points. With over 31 million visitors to their website each year, Crunchbase collects and uses an incredible amount of data, and therefore needs a powerful analytics platform to aggregate all the data to ask the right questions. Since deploying Periscope Data Warehouse, Crunchbase was able to take their analytics to the next level by allowing them to leverage all their data — from their marketing stack to Salesforce to website impression data — and to build a comprehensive view of their business and customers.

    Join Ryan Seagar, Head of Sales Engineering of Periscope Data, as he presents a live 30-minute demo and the Crunchbase case study on how Periscope Data Warehouse enables data teams streamline their entire analytics workflow — from data ingestion to analysis and reporting, offloading the mundane maintenance tasks while still maintaining full control and visibility .
  • Introducing the Unified Data Platform Recorded: Sep 14 2017 55 mins
    Ryan Segar and Jeff Thomas
    Learn about the advantages that come with bringing your data onto one platform in this on-demand webinar, and get a glimpse into Periscope Data’s vision for a unified data platform.
Periscope Data
Periscope Data is an analytics platform that allows teams to easily ingest, store, analyze, visualize and report on data all in one place. With Periscope’s Unified Data Platform, businesses can create a data-driven culture by combining a single source of truth with deep analytics capabilities, empowering data teams to collaborate and be more productive and efficient.

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  • Live at: Nov 15 2017 5:00 pm
  • Presented by: Ryan Segar, Head of Sales Engineering at Periscope Data
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