How AI is Powering the Next Wave of CPG Analytics

Presented by

Pete Reilly and Mike Finley, AnswerRocket

About this talk

For CPGs and grocers, the challenge isn’t capturing consumer and product data - it’s learning how to pull out meaningful insights that can improve their bottom line. In this follow-up to "How CPGs Can Use AI to Find Growth," we take a technical look at the advances in artificial intelligence and machine learning that are helping those in consumer insights, brand management, marketing, and more.

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AnswerRocket is a search-based data discovery analytics tool using natural language, designed for the business user. Instead of waiting days or weeks for technical gurus to fulfill analytics requests, AnswerRocket users can ask questions using everyday language and get visualizations in seconds. This speeds up their ability to make business decisions and positively impact their bottom line.