Blogging 101

Presented by

Lorrie Thomas

About this talk

Good blogging habits (for businesses) will not only create interest in your customers for reading useful content, it will also naturally and authentically build trust and relationships. In this economy, having a healthy and trusting relationship between your business and your customers is vital. Blogging is a multi-functioning tool that offers education, a platform for dialogue and interaction (through comments), and subtle marketing for your business. Learn the power and benefits of blogging and how regular blogging can boost your business! In This Tutorial, You will Learn: 1. Blogging—an overview of what it is, what it can do, and why it’s important/helpful for a business 2. Different blogging platforms (how to get started)—the difference between each blogging platform and how you can choose the best one for you 3. How to blog beautifully! (tips on blogging)—keyword usage, using hyperlinks, categories, using other social platforms to spread the word on the new blog posts (blog feed, RSS feed…etc). Date/Time: September 23rd, 2009 at 12:30pm PST (3:30pm EST) Duration: 30 minutes

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