Why You Have Duplicates, and Why You Won't Find Them

Presented by

Brian Haering, Syniti VP Sales, Direct Solutions and Emily Williams, VP, Product Alliances

About this talk

Whether you’re dealing with customers, vendors, materials, or products, we all agree, that data is messy. Most of us have seen how much disruption can be caused by just a few duplicates, false positives, or missed matches sneaking by, and wonder why there isn’t a better solution. Syniti has the answer, and we’d like to share it with you. In this webinar, you’ll get to hear from Syniti VP Sales, Direct Solutions, Brian Haering, and VP, Product Alliances, Emily Williams, on how Syniti’s matching technology can deliver better results more quickly when compared to conventional solutions. You'll hear why traditional approaches do little to identify the true scale of the problem, and why you need to radically change how you think about matching and deduplication - as well as how matching should form a crucial part of an existing data quality program.
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Syniti helps enterprises deliver data they trust to ignite growth and reduce risk. Data has the power to disrupt markets and break new boundaries. It inspires change and creates clarity to see what others cannot. As the world’s most valuable asset, trusted and understood data ignites the possibilities that turn ideas into iconic enterprises.