Name: Using Customer Data to Drive Business Growth
Start: 2020-10-20T14:00:00Z
End: 2020-10-20T14:00:53.000Z
Location: BrightTALK
Rating: 3

Promoting the story of retail, shaping debates and influencing the issues that matter to the industry.

We are back with our quarterly insights webinar featuring our Insight & Analytics experts, Dr Liliana Danila, Economist, and James Hardiman, Analyst. They will be providing you with a detailed analysis of how retail performed during the Golden Quarter of 2020. With both Black Friday and the pre-Christmas weeks impacted by different Covid-related restrictions. As the quarter encompassed the key trading period of the industry, which sales categories benefitted or lost out the most? Also, what does the acceleration of online shopping adoption mean for physical shops?

This will be framed within the wider economic context. The team will present forecasts of retail sales and prices for the year. Against the backdrop of a potential rise in unemployment, will pent-up demand be released or will heightened uncertainty be an incentive for higher saving?  Find out by tuning in!

Retail Stats, Facts and Trends

The Trade and Co-operation Agreement between the UK and the EU includes new Rules of Origin, stipulating which goods are, and are not, subject to zero tariffs.

The rules are very complex, with different rules applying to non-specific and product specific goods.

There are also complications in how zero tariffs are applied to these goods when they cross in and out of different customs territories.

In this webinar, our Trade Policy Expert, William Bain, along with our partners at Deloitte will help explain the new Rules, how they are being applied and what this means in practice for your supply and distribution chains.

We’ll provide guidance on the processes for claiming zero tariffs on non-specific and product specific goods - including what supporting documentation and suppliers’ declarations you need.

We’ll also provide advice on what you can do to mitigate the impacts and associated costs of the new Rules on your business.

This webinar will be specifically relevant and helpful for colleagues responsible for customs, operations and logistics, as well as legal.

Rules of Origin: Application and Ways to Mitigate Business Impact

Cyber security is not a luxury but a necessity. The latest expectation for organisations is not if you will suffer an attack, but when. Retailers are increasingly coming to understand that they are an attractive sector to cyber criminals. No organisation is too big, too small, or too well protected to be a target and an appropriate understanding of risks and exposures is essential to build an effective cyber security strategy.

During the session we will explore the importance of assessing and quantifying your cyber risk exposure. Building on the recently released BRC Cyber Toolkit, we will give you the insight and tools you need to maximise your cybersecurity and reduce the potential for attacks, which can damage both your reputation and your bottom line, and expose you to potentially significant regulatory sanctions.

During this webinar, the BRC, National Cyber Security Centre (NCSC) and our partners Aon will outline key sector threats, reveal how the changing working and retailing practices (accelerated by the restrictions associated with the COVID-19 pandemic) have created increased challenges for cyber security, and provide practical advice on how best to respond to them.

This webinar will be invaluable to those responsible for the security and commercial success of retail organisations: Risk Managers, Insurance Managers, CEOs, CISOs, responsible directors and board members, Heads of IT, Ecommerce Directors, DPOs, PR and Corporate Affairs who would be responsible for communications in the event of an attack.

How COVID-19 Is Changing Cyber-Security

New UK Government guidance has been published in the last few days on the arrangements for the End of the Transition Period. This provides further clarity in areas like food, electrical and industrial products, VAT, customs, and good movements to NI covered in our November webinar. Join the BRC's Policy Team for an update webinar on Thursday 17 December at 11am to share with you what you need to know from this latest guidance.

The webinar will be presented by the BRC's policy team including William Bain, Aodhan Connolly, Vanessa Richardson, David Bolton and Elizabeth Andoh-Kesson.

The End of Transition Period

In less than two months’ time, the UK will leave the EU’s Single Market and Customs Union when the transition period ends on 31 December 2020.  From 1 January 2021, the ‘Northern Ireland Protocol’ will take effect, at which point customs declarations as well as safety and security declarations will be needed for goods moving from GB to NI to ensure:  

•tariffs are not paid on trade within the UK 
•Northern Ireland can benefit from UK Free Trade Agreements 
•goods destined for Ireland (ie the EU) pay tariffs when they should.  

If you move goods from GB to NI, then the Trader Support Service will help ensure that smooth flow of goods continues. It’s important that you act now, joining thousands of companies that have already registered. 
Please join us for the third and final session where we will go through the TSS operation including NI Protocol requirements in more detail and answer all your questions. We will cover:

•What the Trader Support Service does and does not do, and how it will work as a customs intermediary service for NI trade
•What you need to do to be ready to keep your goods moving from 1st January 2021 in compliance with the NI Protocol
•Confirmation of the services provided by TSS
•More detailed process flow information on these routes
•An overview of the automated upload process
•Updates on latest HMRC policy developments e.g. not at risk process
•A recap of the education modules on offer 
•The on-boarding process 
•Readiness Checklists
•Q&A

Introducing the Trader Support Service (TSS): Session 3

New customs and VAT arrangements come into force at the end of the transition period on 1 January 2021.

Retailers need to be fully prepared in order to implement and comply with these new rules and processes – and to mitigate disruption to the import and export of goods while minimising associated costs. 

In conjunction with Deloitte, our Annual Trade Partner for 2020/21, we’ll set out exactly what the new rules are, how they’ll be applied and what you need to do to ensure compliance and reduce your financial and business risk.

Why attend:
Understand: 
•	The new “one state, two system” rules
•	New processes and requirements on EU imports into GB
•	Implications for exporting into the EU – including third country rules on trade in goods
•	New rules governing goods movements between GB and Northern Ireland 
Gain practical advice:
•	On actions to take now to reduce your financial exposure 
•	How to ensure compliance and minimise costs from 1 January
Ask the experts
•	Put your questions direct to customs and tax experts at Deloitte 
•	Speak to our BRC Trade expert, William Bain

Preparing for new customs and VAT arrangements from 1 January

With the end of the transition period rapidly approaching, UK retailers need to be prepared for leaving the Customs Union and the Single Market on January 1st. 
 
With a huge amount of uncertainty and plans still yet to be decided, it’s essential that you and your business are well prepared, whatever the outcome. 
 
At the BRC End of Transition Period Readiness Webinar, you’ll hear from our experts on everything you need to know. From food regulations on imports and exports, key steps on electrical, industrial and chemical goods, and the important details on data and contracts. We’ll also be covering the Protocol on Ireland/Northern Ireland, so you’re across getting goods to and from NI.

Agenda:

Leaving the Customs Union and Single Market on 1 January: Key Actions to Take Now (0.00-12:11)

Food Regulation in GB for Imports and Exports after 1 January

-> Food Labelling (12:12-29:29)

-> Food Safety Management and Controls (29:30-48:38)

Electrical and Chemical Goods: Key Readiness Steps (48:49-1:07:03)

Implementing the Protocol: Getting Goods to and from NI (1:07:04-1:17:26)

Q&A (1:17:27-1:29:46)

The End of Transition Period Readiness

Join us in the second session where we will go through the TSS operation in more detail and answer more of your questions. 

We will cover:

• What the Northern Ireland Protocol means for your business
• How to prepare for the changes that result from the implementation of the Northern Ireland Protocol
• What the Trader Support Service does, and how it will work as a customs intermediary service for NI trade
• What you need to do to be ready to keep your goods moving from 1st January 2021

Session 2: A Deeper Dive into the Trader Support Service (TSS)

From 1 January 2021, the ‘Northern Ireland Protocol’ will take effect to avoid a hard border on the island of Ireland, whilst ensuring the UK, including Northern Ireland, can leave the EU as a whole. 

The Protocol means that UK authorities apply EU customs rules to goods entering Northern Ireland. This means that from 1 January 2021 electronic import declarations as well as safety and security declarations will be required for goods moving from Great Britain to Northern Ireland.

HM Government have launched a new, free support service for firms involved in the movement of goods to Northern Ireland, to help them adapt to the new processes. 

If your organisation moves goods between Great Britain and Northern Ireland, then the new Trader Support Service (TSS) is here to help you prepare to ensure that your goods continue to move smoothly from 1 January 2021.

The retail sector will be affected by the changes brought about by the implementation of the Northern Ireland Protocol on 1 January, 2021. Retailers, and their eco-system of suppliers should be preparing for the new reality of trade across the GB-NI boundary.

The Service provides a digital-first solution to support new declarations procedures for goods originating in Great Britain and moving to Northern Ireland, using information provided by traders and carriers. 
Join this webinar, the first in a 3-part series, to understand:

•What the Northern Ireland Protocol means for your business
•How to prepare for the changes that result from the implementation of the Northern Ireland Protocol
•What the Trader Support Service does, and how it will work as a customs intermediary service for NI trade
•What you need to do to be ready to keep your goods moving from 1st January 2021.

Introducing the Trader Support Service (TSS)

This next ‘golden quarter’ can help make or break retailers’ annual P&L. Until now, retailers have been able to make vital decisions on purchasing and fulfilment during this period based on historical data. This just isn’t going to cut it this year, as COVID continues to impact market conditions, disrupt supply chains and create a volatility in footfall which – with the ever-looming threat of a second wave and/or more localised lockdowns in the winter months ahead – defies precedent. 
 
We don’t know what Christmas on the high street will look like this year. But we can help you make the right, real-time decisions to meet consumer demand, maximise operational efficiencies and protect your bottom line during this crucial period.  
 
In partnership with IBM, we’ll bring you case studies, practical advice and world-leading expertise on using real-time intelligence (from traffic, to weather, to transport and health) to enhance your decision-making capabilities and maximise opportunities in the vital months ahead.

Join this webinar to find out how you can: 
• Enhance your planning, buying and merchandising choices using real time data 
• Gain a dynamic view of your stock on-site and in transit to optimise your inventory decisions
• Flex your operations in line with shifting consumer behaviours and touchpoints
• Bring all of this together to maximise your customer loyalty and profit!

Preparing your Supply Chain for the Golden Quarter

COVID has accelerated the digital shift with record numbers of people now shopping online. Shopping in-store will always remain a vital and valued part of the retail experience, but online consumerism is now more firmly embedded within our ‘new normal’. 

Retailers need to act now to optimise their revenue from online sales to prosper in this changed landscape and to protect and grow their bottom line.

This means maximising good orders accepted, eliminating false declines and preventing chargebacks and consumer abuse. It also means responding to new rules on Strong Customer Authentication (SCA) coming into effect next year, to avoid added friction and further possible loss of sales.

We’ve teamed up with Signifyd, the e-commerce experts, to provide practical advice and tips on how you can improve your online revenue now and embed these gains ahead of, and in compliance with, SCA.

What will you take away?
•Insight into how and where revenue is lost online 
•Data on online consumer behaviours and sticking points 
•Steps to optimise and protect your online sales revenue 
•Actions to get ahead of and ensure readiness for SCA

Maximising your Online Revenue

In recent years, retailers have been grappling with how to re-invent their in-store experience to engage with the modern shopper, boost footfall and maximise in-store sales.

COVID-19 has brought a new urgency, as retailers seek to attract shoppers back to the high-street amid an accelerated shift to online.

But what does “reinvention” of the store look like in this context? What do customers want and need now - and in the future? And which innovations are going to bring tangible benefits to your business? 

We’ve teamed up with Validify to look at what some of the leading retailers are doing in this space - using case studies to review which technologies they’re employing and how they’re using this to generate competitive advantage. We’ll top and tail with practical advice on how you can assess which solutions are right for your business - saving you time and money and ensuring you get maximum return for your investment.

What will you take away?
•Insight into customer needs, behaviours and expectations in-store 
•Awareness of which technologies are being employed - and how 
•Understanding of how these technologies are generating competitive advantage – and benefiting consumers
•Assessment of which technologies are right for your business 
•Knowledge of how and where to find the right solutions

Insights will be pulled from the latest report Validify and the BRC have partnered on which is available to access for free in the attachments of this webinar.

We would like to thanks the sponsors of the report:
Rackspace, emerchantpay, RedAnt, Appointedd, Go Instore and Proximity Insight

Reinventing Your In-Store Experience

As UK shops begin to reopen following a three-month lockdown, one thing is certain — consumer shopping behaviour has changed dramatically. 

Record numbers of consumers have been turning to online and digital channels to source products and advice to suit their new lifestyles. The customer journey has become even more complex and fragmented — consumer purchasing decisions can happen over a course of two weeks or in an instant as inspiration strikes, across more channels than ever before. For brands and retailers, this has created a host of new challenges – how do you reach your customers to capitalise on discovery and encourage purchasing behaviours? 

With more of us online than ever before, now is the time for brands and retailers to fully invest in diversifying and maximising their digital strategy. 

In this webinar, we gather expert advice from ChannelAdvisor, leaders in e-commerce solutions,  to  provide actionable advice and best practice on how to develop your digital presence to effectively reach and engage with online consumers and build your competitive advantage in the immediate and longer-term.

Adapting your digital presence for the post-lockdown consumer

We are in unprecedented times. Supply and demand across the industry has changed beyond recognition as we, as a nation, act to respond to the Coronavirus. Retailers need to manage and optimise their supply chains to cope with the current crisis. Forecasting demand and ensuring supply of essential and non-essential goods - in-store and online – as we enter different phases of the outbreak, with no blueprint to fall back on, is a huge test for retailers of all shapes and sizes.

SAS UK and Ireland are working with a number of retailers right now to try and help them address this fundamental challenge. We are bringing them in to share the learning and offer practical advice and solutions to help you through this immediate period, and as we begin to recover from the worst of this global pandemic.

Why join?
•Gain insight into the pattern of demand and supply across the retail industry right now
•Understand how other retailers have been working to forecast and manage their supply and demand during these unprecedented times
•Find out how other retailers have been optimising their supply chains to deal with the current crisis 
•Gain advice on what you can do to best manage your supply and demand in the immediate term
•Explore how you can effectively forecast and manage your supply and demand as we enter different phases of this pandemic

Coronavirus: How Can Retailers Manage Local Supply Chain Demands?

The Coronavirus pandemic has caused unprecedented levels of disruption and instability to global manufacturing and supply chains. Countries are struggling to maintain production and keep their supply routes open as they enter different phases of the pandemic.

As the virus spreads in waves across the globe, the availability and flow of goods from different countries and regions will continue to peak and trough. Retailers need to understand how the situation is evolving so they can contingency plan and flex their purchasing and supply chain operations in response. 

Join this discussion with IBM, one of the world’s largest international technology companies, to assess intelligence on the ground and help provide a clearer picture of the immediate and likely longer-term global trading situation.

Coronavirus: What Are The Global Supply Chain Implications Right Now?

In the context of ongoing and rapid shifts in customer trends and behaviours, only 18% of consumers believe their last shopping experience was truly customer centric. This is a wide gap for retailers to bridge, with customer experience now a key differentiator and crucial factor in driving business regrowth.

Retailers can no longer rely on the historical picture of their customer – they need to understand what they’re doing, thinking, feeling right now, in real time, to quickly adapt to meet their needs.

But how can you pick up all the different signals when customers are engaging with you across a complex range of channels - and via multiple touch-points from the start to end of their customer journey? And how can you bring all this information together in a meaningful way to quickly make the right decisions for your business?

We know this is a really complex area and that getting it right has huge implications for your bottom line. So we’ve asked Medallia and Kantar, experts in customer experience, to come in and provide some really practical, actionable advice and guidance.

Using Customer Data to Drive Business Growth

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Using Customer Data to Drive Business Growth

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