MRP is proud to host this webinar with our guest Allison Snow, Senior Analyst, B2B Marketing at Forrester, and James Regan, MRP CMO and Co-Founder. Join us and learn about market trends that are bringing these two powerful concepts together to create a more meaningful customer experience:
-How finely tuned targeting improves ROI
-Why context drives successful customer engagement
-How to tap into active buying decisions
-How to leverage data insights, even if you don’t own the data
After you attend this webinar, you’ll have a better understanding of how to create a dynamic customer engagement platform that combines best practice engagement strategies with predictive analytics data.