Buying Group Blindness: 3 Reasons Why You’re Not Closing Deals & (How To Fix It)

Presented by

Jim Regan & Kerry Cunnigham

About this talk

AI makes it possible to know the B2B buyer like never before and to begin to answer critical questions about what works in attracting and engaging those buyers. B2B buying is conducted by buying teams, so why do most sales teams focus on just individual buyers? Join MRP and SiriusDecisions for a conversation on how switching the focus from individuals to buying groups will improve your bottom line. During this webinar, we will highlight these common reasons why you’re not closing deals, and how to fix it. •You’re not noticing group buying signals •You’re not acting upon these group buying signals •Your systems and processes are causing missed opportunities Register for this webinar and join Kerry Cunningham, Senior Research Director of Demand Creation Strategies at SiriusDecisions and Jim Regan, CMO and Co-Founder of MRP and learn how to avoid buying group blindness. Register Now!

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MRP helps its customers make better predictions about who their next customer is, to understand where they are in the buying cycle, and how to acquire them more efficiently.